Ambush Bug with a special charitable announcement from DC Comics. The company kicks off the second tier of it’s “We Can Be Heroes” crowdfunding campaign to help out by delivering food, medicines and other resources critical to the survival of people in Ethiopia, Somalia and Kenya.
Following the success of the campaign’s first Batman-themed wave in April and May, the second installment is focused entirely around the Superman character, aligning with the June 14 premiere of the MAN OF STEEL film and ongoing activities in 2013 celebrating the global icon’s 75th Anniversary.
“The generosity from the fans of DC Comics during the Batman wave was outstanding and challenged us to create another wave of unique, once-in-a-lifetime opportunities, said Nelson. “The first wave of the campaign eclipsed its initial goal of $50,000 in just three days and ultimately raised more than $150,000 in less than six weeks. We continue to be overwhelmed and appreciative of our fans who are helping to make a difference in millions of lives.”
Here are some of the incentives highlighting the Superman wave of “We Can Be Heroes”:
A hometown visit by legendary DC Entertainment artist Jim Lee, who will paint larger than life, custom artwork on a 10x10 wall
More than 50 beta keys providing advance access to the upcoming Infinite Crisis video game
A Superman-themed dream bedroom for kids
The opportunity to be drawn into an issue of ACTION COMICS
Scores of signed issues of iconic Superman comics and theatrical posters from MAN OF STEEL
Find out more about DC’s “We Can Be Heroes” campaign by clicking here!