The Kidd here...
Disney and Pixar today released a bit of a viral video for MONSTERS UNIVERSITY that follows in the spirit of those PSA-style advertisements you might see for a college/university during a college football or basketball game for the schools involved, showcasing what the school is all about (studies, athletcis, geography), while always failing to give a glimpse at some of the drunkenness that those kids are engaged in.
While we caught some of the visuals here in the last trailer, this is at least a unique way to help get the word out about the film. Well played, Mouse.
-Billy Donnelly
"The Infamous Billy The Kidd"
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