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Britgeek Loves This SKYFALL PR Stunt!!
Britgeek here.
I've seen some incredibly lame and uninspired PR stunts in my time, but this one ranks among the very best. With SKYFALL almost upon us, Coke Zero's 007 campaign took a turn for the coolest when they set this up in a UK train station
Cool, eh?
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James Bond
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Please...
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Oct. 19, 2012, 11:18 a.m. CST
CHRIS NOLAN TO DIRECT THE NEXT BOND PLEASE THAT WOULD BE SO RIGHT
by ilovemichealbay
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Great promo. Had me smiling.
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Oct. 19, 2012, 11:20 a.m. CST
CRIAG IS GREAT, BUT I THINK BALE WOULD BE EQUAL IF NOT BETTER WITH NOLAN DIRECTING
by ilovemichealbay
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Oct. 19, 2012, 11:20 a.m. CST
Some of you want Chris Nolan to direct a Bond movie? Please. Have a little taste.
by jawsfan
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Oct. 19, 2012, 11:21 a.m. CST
Should be Part of the audition for the next Bond..
by LeonardsBellbottoms
..then again, they're all actors so I guess it is sort of?
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All of the contestants were skinny, good-looking guys in their 20s. Where's the chunky middle-aged gal smashing through the plate glass?
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Come on the opportunity was there!! DOIT!
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This WOULD have been a great idea, if it actually was a PR stunt with REAL contestants. It is obvious from the very studied reactions, body movement-even running that all of the "contestants" are actors and the whole damn thing was fake. Pretty stupid, Coke. You had a great idea and fucked it up because you didn't have the balls to carry it through. Obviously, Coke was worried if an actual person got injured while running through one of those obstacles.
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Oct. 19, 2012, 11:37 a.m. CST
A competition only male models can win. That quite a T&C clause.
by Octavian
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Oct. 19, 2012, 11:37 a.m. CST
This is completely made. Definitely actors and completely and utterly stupid.
by MainMan2001
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Definitely ranks up there as one of my favorites. Right next to the Budweiser Hockey commercial during the Super Bowl this year.
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Oct. 19, 2012, 11:40 a.m. CST
Nolans Bond movie: It's a double agent withing a double agent with a breathing apparatus!
by kindofabigdeal
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Oct. 19, 2012, 11:44 a.m. CST
Why post this btw? Clearly this site is being paid to put this up because nobody but nobody watches this and think it's cool and if they do then don't speak to that person.
by MainMan2001
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Oct. 19, 2012, 11:46 a.m. CST
Are you fucking kidding me Britgeek?? that aint no UK train station
by Windowlicker74
It's my fair city Antwerp's grand station. get your facts straight man http://en.wikipedia.org/wiki/Antwerpen-Centraal_railway_station
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Oct. 19, 2012, 11:49 a.m. CST
Chances are in stunts like this, they get 40 people to do it and pick out the two best-looking guys to make the cut.
by john
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Oct. 19, 2012, 11:51 a.m. CST
Sadly this feels staged... if not, then very, very awesome.
by ChakaMudd
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Oct. 19, 2012, 11:54 a.m. CST
Nothing like watching people with nothing better to do.
by Royston Lodge
Don't they have to, like, catch a train or sumthin'?
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Oct. 19, 2012, 11:55 a.m. CST
As for the movie, I wanna see all of Bardem's lines redubbed by Christopher Walken.
by Royston Lodge
I'm just sayin', he looks like Max Zorin.
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In Antwerp...
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Oct. 19, 2012, 12:01 p.m. CST
Right. And all the random contestants just happened to be male models.
by Buck_Futt
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Oct. 19, 2012, 12:05 p.m. CST
So what if it were Staged...Beautiful People are Real People too!!
by Chapeau
Send them to the Gallows!
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Oct. 19, 2012, 12:09 p.m. CST
So what if it were Staged...Beautiful People are Real People too!! 2
by Chapeau
Come on now.. where's the harm? little light fun in promoting the new Bond Film. Why so Serious?
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Sorry? Why would that be?
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Oct. 19, 2012, 12:27 p.m. CST
Christopher Nolan directs the next Bond Film called "Quantum of Shit"
by magazoid
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Nothing about any of those guys made me think "MODEL!" They're not unusually good looking or anything. Is it because of how they're dressed? If all of you who are crying "STAGED" are Americans who have never been to Europe, then I would understand. People to tend to dress better over there, including the average people. Not just the models. It *could* actually be real.
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Oct. 19, 2012, 12:43 p.m. CST
If Nolan were to make the next Bond, it would have choppy editing, a confusing (but pretentious) storyline, and bad action choreography.
by CodeName
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It's too risky a proposition, considering the potential ill will that would result if the fraud were exposed. I won't dismiss the possibility of the participants being given a "heads up", or that less photogenic participants were passed over in favour of the handsome folks, though.
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they probably had a info/sign up kiosk, where after being picked they told people to go get a Coke and follow the directions. not as random, but i doubt they we're hired actors.
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Fucking hell, some people need to think before speaking out of jealousy just because they fear people better looking than them. It goes like this....<p> Coke Zero probably sees itself as some kind of 'Aspirational Lifestyle Brand for Gen Y Young Professionals in their Mid Thirties' or some other such marketing cunt-flap mission statement.<p> Therefore out of the (likely) hundreds of participants they are going to chose the ones, with just the right mix of perfectly representative racial difference, who match that mission statement.<p> They are not going to show the fat-fucking heffers crying because they failed to get a fizzy drink or the tugboat athleticism of the people yelling 'fake' on here - bitch tits flapping with futility - as they struggle to climb the stairs.<p> It's an advert. Even the adverts for cosmetic surgery feature people who don't need cosmetic surgery.
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They all look and behave like actors!
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Why hold an event for Britain's greatest export in Belgium?
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This commercial doesn't make sense, anyway. I'm not sure how running through a train station and singing the Bond theme makes you like Bond. He's never heard the music. Stupid. Fortunately, audiences who've seen the movie seem to love it.
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Oct. 19, 2012, 1:10 p.m. CST
If staged = eat a bag of dicks. If not staged = very well done!
by Darth Macchio
They actually may have chosen only the more "camera friendly" folks for this as opposed to the fat guy. Not to mention - that other platform wasn't close at all and they had less than 2 minutes...no offense to our heavy brothers, but I'm guessing they saw that message, did a rough calculation in their heads, and then promptly said something like 'ahh..no, not running through this station for 2 free movie tickets and a heart attack'. but..alas, this could be entirely staged. probably is after all, they're just movie tickets...if a pretty girl in a slinky red dress stopped a guy for anything at any time other than the time or bullshit directions, my guess is they'd stop and talk to her..not think they need to blaze by her to save $20 bucks on movie tickets
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Was Felix Baumgarnter. Jumping from the edge of space? Skyfall? Anyone else notice?
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It knew exactly where to go, and when to cut to other stuff. I'm sure none of that was planned out in advance.
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And I totally would have been, dude, I just want a fuckin drink! And moped off sulking.
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I'll tell you why. The actors are running through the station as people are playing the theme around them (fine!) Then they cross people who fall over and drop stuff. I'm sorry but if you do that in real life, unless you're a complete douchebag, you stop and you help and apologise! So yes, it's completely fake and it's a rubbish stunt. It neither makes me want to purchase the drink or watch the movie. So I call Fail on it too!
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Oct. 19, 2012, 1:22 p.m. CST
Guys, they're not pretending it's real. It's a fun campaign. Yes, It's a well put together spot. Get over it.
by Mennen
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Oct. 19, 2012, 1:28 p.m. CST
LOL @ fat sweaty Americans calling these fake 'models'
by chronicallydepressedlemming
Here in Europe, we call them people!
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Oct. 19, 2012, 1:29 p.m. CST
By others I mean other studios should be this original with their campaigns.
by Cedric Ford
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If by staged we mean pre-planned, there's no doubt. If by staged we mean all the contestants were actors, there's nothing conclusive and it's only cynicism that drives you there. It is just as likely that they had limited tickets to give away, that they ran this stunt enough times to give away the tickets, that only a quarter (if that) of participants completed the task in time, and that they narrowed down the final featured people from there. Naturally they pick people that will look good in the promo. After all, who do you think is more likely to want to be James Bond, you bunch of cross-eyed doofuses? There aren't going to be a lot of women in that pool, and the fatties wouldn't make it up the stairs. So you end up with a self-selecting group of guys who want to be Bond and have the fitness and quickness to finish the task.
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Oct. 19, 2012, 1:33 p.m. CST
dastickboy: check if your precious St Pancreas station has four open-ended levels (with one for high speed trains) that took 8 years and €1,6 billion to complete..
by Windowlicker74
answer: nope, sorry
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I like that stunt. Too bad Coke Zero tastes like battery acid.
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You lot need to calm down. Who cares what it is, it's fun!
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Oct. 19, 2012, 1:39 p.m. CST
I don't care if it was staged, I want to see Nick Frost do it...
by solitaire
run over the chick in red, prat-fall in the oranges, right through the glass...
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Not as bad as Cherry Dr Pepper though- it's like the blood in your stomach AFTER you drink battery acid
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when everyone was getting in the way, and that ain't a bad thing.
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Here in America we call you a stereotypical Euro douche...so aren't we both content.
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Oct. 19, 2012, 1:45 p.m. CST
Of course the "real" Bond would just get his soda and go on his merry way.
by matineer
I don't think anyone would be prodded to run through a station by any ad company without having first signed some legal agreement releasing the company from any injury claims. I hope the movie is good.
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i hope you don't think every european is a douche. i've been to the states and have met/have intercourse with some very tasty females:)
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right?
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it implies that it is. I think that's where the issues are coming from. It's like how on car commercials, they always have to say "closed course, don't attempt". The morality of what they're doing here is murky. Of course, if they really wanted you to unlock your inner Bond, they'd have you sleep with three chicks and then murder a dude.
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The contestants are real, but some serious planning went into doing this. The permits, planning, art direction, and undoubtedly skilled AD's is awesome. As a piece of filming making in a public place, this is off the highest order. Train stations are fucking awful places to try and film in. Best train station filming is surely the T Mobile advert, where everyone starts dancing. I love that motherfucker!
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Oct. 19, 2012, 2 p.m. CST
What about Michael Bay and Hugo Weaving having a conflict of interest.
by kindofabigdeal
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I didn't hear fat or ugly in that insult, so I guess I can deal with 'douche'.
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....is still the great divider that shows up silly people who struggle to follow it.
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Doesn't this train station have a pub?!
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Checkmate.
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Oct. 19, 2012, 2:30 p.m. CST
Staged viral videos are about as cool as lip syncing.
by TheWrathOfSean
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In real life, they would be fatsos that say "fuckit, I'll download it tomorrow."
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It's true that in certain cities you'll get much higher levels of personal aesthetics than in others. Here in my home city (Vancouver), for instance, you can spot American tourists easily: they're the only fat people in the entire city (and you'll only see them at Granville Island or around Coal Harbour/Gastown). Most people here are in good shape, and nobody dresses like slobs (although fashion is rather conservative). If you visit central London, or Paris, or hipster areas of New York, you'll find a similar phenomenon: people look waaaay above the national average (even if borderline douchey).
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absolutely not. I refereed to the lemming as as STEREOTYPICAL European douche, as he used the old tried and true "fat American" one. I've been lucky to spend time in most parts of Europe, and loved them all. Drank pints with great people in Ireland and England, kissed my first great love in Paris, enjoyed paella and sangria in Barcelona, attended a Christmas mass in Munich with a stunning choir, saw a ghost in Holland in a renovated ancient castle...and much more, I have found there are good and bad people and personalities everywhere, and that stereotypes do exist but are ridiculous by and large, which was the point I was making to lemming, that generalizing does nobody favors. good on you for your success woman wise mate, we should all be so lucky!
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Oct. 19, 2012, 3:30 p.m. CST
Why is anyone who is under 250 pounds, doesn't have a nerd goatee and a greasy ponytail automatically a 'model'. None of these guys screamed model to me.
by kidicarus
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Oct. 19, 2012, 3:31 p.m. CST
That plate glass window was just begging to be jumped thru!
by bowiebot3000
And most of you people are such miserable fucks. You spend more time hating things than enjoying things, which will lead to an empty and wasted life. You will die filled with hate and pretension and alone.
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It's certainly true that not all Americans are fat. Not by a long way. But it IS the fattest major nation on the planet. (Tonga is actually fatter, but is tiny.) Actually, to follow on from my earlier post, Canada isn't all that far behind the US, so the fat people in downtown aren't guaranteed to be Americans by virtue of lard alone. It's just that most of them DO happen to be Americans: lots of Texans in particular come up here for the cruises. And Texans tend to be among the fattest people in the US, even the wealthy ones. But most Canadians would also tend to be lardy when compared with Vancouverites. The Pacific Northwest is the fittest region in North America (Vancouver and Seattle are the fittest cities in Canada and the US).
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I hope one day I'm jaded enough to get a hate-on for a great director. You know, just 'cause.
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Fake or not, you do realize it isn't live, and there were probably camera operators following the actors movements at various points throughout the station. And using this thing called "editing" they can stitch footage from various vantage points together to tell a cohesive "narrative" for lack of a better word? Or are you completely retarded?
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LOL :) Yes true... And we created Jean Claude Van Damme and the Smurfs... so we must be evil...
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right on! I had a great time in the US as well. nice, people, great cities!
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I have a friend who is a professional actor (he has been in a Tetley Tea commercial - ok, it wasn't a Jim Cameron movie but he is working!) and he saw the casting call for this ad (he was too old to audition - which is why everyone in the add is a certain age, specifically a Coke-Zero demographic). This would have been so fun if they really had used genuine members of the public.
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Oct. 19, 2012, 4:11 p.m. CST
Yes. Yes, I think I can see what Nolan was trying to say with this entry to the Bond franchise.
by Aiden Blackwell
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Oct. 19, 2012, 4:11 p.m. CST
The first guy who walks up to the drink machine is carrying a ladies handbag?
by MajorFrontbum
Bloody poofter!
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Oct. 19, 2012, 4:28 p.m. CST
100% fake...if you didn't see that instantly you are a moron.
by FleshMachine
if it were real there would be cameras everywhere. it was fully edited from multiple angles. fake background actors...etc etc...this was stupid. would be fun if they did it for real.
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Oct. 19, 2012, 4:40 p.m. CST
If there was only one continent on this planet and only one group of completely identical people...
by Darth Macchio
..we'd quickly find reasons to isolate ourselves and one another. We'd create differences out of thin air if need be. Once those reasons were "sound" in everybody's mind, we'd promptly start hating one another and viewing each other through the convenient lens of unthinking prejudice. Really...in a ten, fifteen, twenty thousand years from now...if humanity is still around and at the top of the biological chain on this planet still, i doubt seriously anybody will ever remember "nations" as they exist today. And if they do remember, they'll likely consider it "quaint". euros and yanks...living together...mass hysteria!
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Oct. 19, 2012, 4:43 p.m. CST
Fake as hell, "britgeek," thanks for promoting Coke products for us though
by nothingasitseems
As soon as the oranges became a potential trip hazard/lawsuit, you should have know it was set-up.
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Oct. 19, 2012, 4:50 p.m. CST
Who honestly cares if it was set up? It's still a fun three-minute clip. Relax...
by Adam Stephen Kelly
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They only would show people that made it. No way a fat person makes it there in 70 seconds. And a woman? To go through all that for a Bond movie. Seriously? For Twilight maybe, but not Bond.
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It's utterly dumb.
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Sid...with a stick up his arse, that is.
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Delicious, delicious ad revenue.
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really looking forward to seeing Skyfall!
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fake pr stunt" is the new "plant
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this post is fake too
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Oct. 19, 2012, 5:38 p.m. CST
You know it, Biggusdickus! I sure could use a Pepsi right about now...
by Aiden Blackwell
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A deal to feature a product in a James Bond film includes an obligation for the advertiser to promote the film and the product together with their own money. These deals help the films remain Broccoli family-run productions without more studio control.
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The whole fun of these campaigns is surprising real members of the public a la the British Airways 'Welcome Home' commercials. Not pretend 'real' stuff like this. There are a billion cameras on this thing on cranes, dollies etc etc. It would have looked like the worlds biggest movie set to a real passer by. Total confusion of ideas. They'd have been better setting up a normal commercial with a guy smashing through the glass, being bitten by the dogs and ending up at the end looking like Bond does when he's been through the mill.
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when the guy drops the luggage in front of the contestent (1:22 mark) an unsuspecting bystander trips and falls!
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Oct. 19, 2012, 6:54 p.m. CST
RE:banned_dirty_ape, "Proof" - a random person in a talkback who claims his friend told him it was fake...yeah, that's proof...
by Dreamwriter
Even if you are telling the truth, who'se to say the acting job was for the runners? There were lots of actor jobs in that commercial, most of the people in the terminal were actors trying to slow the runners down. I've got evidence that it is NOT fake - one of the runners totally beat that plate glass, where it wasn't even able to get into position so you only saw it for a second at the edge of the screen. If it was staged they wouldn't have had a runner not even have to dodge one of the obstacles.
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Everyone relax. Who cares if it's fake.
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I wanted to see someone try to slide/dive under the glass plate lol....
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Someone's already mentioned this is a train station in Belgium, either way you can tell from the signs it's not England. Therefore if this really was designed for random members of the public they wouldn't have all the instructions in English because most people wouldn't understand it. However, it's still a fun ad and that's a plus in my book considering most adverts make me want to gouge out my eyeballs with a pencil.
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....I would have stopped at the brunette on the stairs in the tight orange/red dress. "Yes! I remember you!" and kissed her hello. ;-) I'm sure having real people run through that steeplechase would have cost too much in insurance in case one fell down the stairs or killed the chihuahuas or did a faceplant on the oranges.
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it wont be that hard.
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yeah.
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Oct. 19, 2012, 8:50 p.m. CST
PR stunt... with ACTORS. The people were chosen, it wasn't random peeps off the street.
by Hardboiled Wonderland
Fucking hell am I cynical.
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Artificial sweeteners = cancer. Google it.
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Oct. 19, 2012, 8:52 p.m. CST
So will Bond crack open a can of Coke Zero in the movie?
by Hardboiled Wonderland
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Oct. 19, 2012, 8:54 p.m. CST
Even if they were random people... wow, you guys think this ad was cool?
by Hardboiled Wonderland
it made me want to vomit.
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Oct. 19, 2012, 8:58 p.m. CST
Clearly staged - Who would want to pay compensation to some random who breaks his face on an escalator?
by Tristan
Though that would have been cool.
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Oct. 19, 2012, 9:06 p.m. CST
For a moment I thought Craig was inside the machine. That would have been better.
by Tristan
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Oct. 19, 2012, 9:08 p.m. CST
Have you idiots ever heard of WAIVERS?? Random idiots do dangerous things on TV all the time. I'm not saying it wasn't staged, but good christ are a lot of you stupid.
by golden tribw
Americans think everything on earth involves lawsuits. That's just your stupid country and its idiotic money-from-nothing culture.
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I watched it twice. I got goosebumps both times. It deserves to go viral. It makes me want to watch the new Bond movie. It does not make me want a Coke Zero. In fact, I forwarded the vid to three others without a thought in my mind it had anything to do with Coke. So Bond win; Coke Zero fail.
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...I care because it's presented as being real, and is intended to convince folks that it's real. Not in a Blair Witch, real-but-not-real way, but is genuinely intended to make people believe that these are real people reacting to the situation (thus hoping to get this video to go viral.) Therefore it's an insult to your intelligence. THAT's the problem If you're happy to have ad agencies think you're a moron, then good luck with that. Who cares, right? Plus, ditto nothingasitseems' comment: as soon as the oranges went rolling deliberately into the path of a sprinting alleged member of the public, that's when the fake gig is up. There's not an ad agency on the
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...planet who'd want to have that health and safety/lawsuit nightmare on their hands. Like others have said, nice idea, shame they bottled it.
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No. Waivers don't make everything all right. That's why shows like Total Wipeout have to be filmed in Portugal where the law is different on health and safety, and so they can actually make the show. If not they could just give their contestants waiver forms to fill in and save a fortune by simply filming it in their own back yard. By your logic a doctor could just be given a waiver form to sign so he could commit euthanasia. It doesn't work that way. Check your legal facts before you call everyone idiots. And by the way, I'm British. (And drunk. That's why I'm up at...ah sh*te, 3:34am. Goodnight.)
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Oct. 19, 2012, 9:41 p.m. CST
Plus anybody who watches this more than once to find clues if its real or not...LMFAO,never mind there is no hope for you! Lol!
by Cedric Ford
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They have to do that where you're from. Wow. That's tragic.
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Oct. 19, 2012, 9:46 p.m. CST
@cedhollywood I'm pretty sure they didn't get everyone in Waterloo Station to sign a waiver when they filmed The Bourne Ultimatum there
by KEVIN_COSTNERS_RECYCLED_PISS
They couldn't shutdown and close off the station for filming so they just shot the scenes with regular people milling around. Apparently they'd often have to cut because people would recognise Matt Damon and ask for his autograph.
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Remember that osh laws vary considerably and in some euro nations they are much looser. Consider that ad that went viral with the drama button. Not a great deal more risk. Less to be honest probably. American legal systems mercifully don't control the rest of us. Although if the Kim Dotcom case is anything to go by they're trying...
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Hell, oxygen can cause cancer. Life is a cause of cancer because only living things get cancer.
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Corporate f*cking shills...
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Oct. 19, 2012, 10:31 p.m. CST
Bourne movie didn't just throw things in front of Damon that could have the potential to harm a innocent bystander!
by Cedric Ford
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Oct. 19, 2012, 10:36 p.m. CST
It's one thing to shoot a scene with a actor running in a crowd with real people not in the know. But it's a something completely different to have lets say water spilled on the ground by the crew for the actor to slip on. No guarantee's that someone else
by Cedric Ford
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Oct. 20, 2012, 12:37 a.m. CST
This ad makes me hum the Mission Impossible theme, and not want to drink Coke Zero
by Hardboiled Wonderland
Way to go, marketing.
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Oct. 20, 2012, 12:37 a.m. CST
I bet you the new Q will crack open a can of Coke Zero, he looks like a hipster.
by Hardboiled Wonderland
Goddamn hipsters.
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all the dudes who won are dressed like they're doing a verizon wireless commercial.
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If they did that to real people they could cause them to slam their head into the floor and end up with a big fat lawsuit. No company would have the balls to do that.
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if u work in marketing u have the money and means to do publicity stunts that are out of the ordinary and make the world a bit more interesting. something like the red bull space jump. so why do something fake like this? give us ordinary joes something for real.
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Oct. 20, 2012, 2:15 a.m. CST
Shaken, not stirred, please. CRAP! It's all over me! What? WTF is carbonation?
by elmo
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Because by all accounts he fucking nailed it,Best Bond film ever has been bandied about by some and one of the best by everyone else. Let Nolan do the NEXT new Bond in about two films.
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Unless the guy who spilled over the Oranges sues of course, because Health & Safety was non-existant there lol...
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Yeah, you gave me a crap blowjob, wet the bed and had Chlamydia, now get out of my way!
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Oct. 20, 2012, 5:21 a.m. CST
I remember the days when Bond was still Bond and not Bourne.
by Volllllume3
Good times.
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Of course it was fake! Doesn't make it any less awesome though... You lot don't think movies are real do you?
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Oct. 20, 2012, 5:27 a.m. CST
THIS SUCKS. CYNICAL MANIPULATION really posses on Joe Schmo who they want to spend their 15 bucks (10 quid) on their movie.
by borisdoris
This really angers me. Why can they give something to real fans for once instead of manipulative use of modelS passed off as winners. Really our tv in the UK is filled with so much tie in ads over this film you'd think Coke would actually mean this to be real but no, another cynical ploy to fake it and it deserves to be taken to task by the ASA. COKE you such and the muppet Britgeek who says he loves this...are you really that gullible?
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You are arguing over whether a whimsical two minute ad for a movie is real or not. Proving the adage about internet arguments, we seem to be about twenty posts from someone calling someone else Hitler. Meanwhile, there are things going on outside your basement window that are 100% reality and you're missing all of them. Your new mission is to stop caring about this and go for a walk or talk to another human being.
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Let me explain the difference between films and viral videos to you, hmm? Pay attention, now. Films=entertainment presented as fiction (to use your example, Bond films.) Viral 'hidden camera' videos=real footage of real things happening organically to real people-not actors-having real, unstaged reactions. This video=the former pretending to be the latter. Therefore it's an insult to a normal person's intelligence (not yours, it seems, but I think I know why) as this was so blatantly fake that it's insulting that Coke or their ad agency would think we'd be taken in by this. Things like the oranges, for example, that were staggeringly obvious the first time I saw it (I watched this once. Your aggressive post smacks of you being someone who thought it was real, and then felt stupid when everyone else pointed out it was obviously fake, so raaargh everyone is an idiot. Bless.) And finally-I hate to do this, but I'd feel better if you knew-'Obstacles.' That's how you spell it.
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You're right. There's no place for whimsical online debate in people's free time. All discussion should be on weighty subjects or not all. You must be so much fun down the pub. Thank you for pointing out what the rest of us small minded people missed. If I was there I'd give your arm a massage, as it must be aching after patting yourself on the back so hard. I'll let you get back to utterly missing your own point by getting involved in an online debate to criticize it, and make a point about missing reality when you're a visitor to a discussion board on a mainly sci-fi and fantasy website. Well done.
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Oct. 20, 2012, 9:32 a.m. CST
They arn't actors. The fat people all gave up when they realized they would have to run upstairs.
by UltraTron
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Oct. 20, 2012, 9:45 a.m. CST
a anal retard would point out misspellings. Some of us aren't gulled to a PC with spellcheck.
by Cedric Ford
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Fake or Real this was original and fun to watch! I loved it!!!!
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I looked up 'whimsy' and 300 posts with people using ALL CAPS to scream about how the is total bullshit!!!!!! and FUCK THEM and THIS SUCKS and 'why I hate this' etc etc doesn't quite fit the definition I found. Yes, it would be weird of me to spend the day getting into this with people. I'd be missing the outdoors too. So all I'll say is this: The volume and vitriol seems waaaay out of proportion. I work in advertising and these things always have some element of fake to them (like 'reality' TV does - hand selecting two of the 500 people who were there to take part, or getting them to do a second run when they know what its about - whatever) but it just doesn't seem to warrant this much chatter. If this is how we feel about a Coke Zero stunt, should I expect everyone here to set themselves alight outside Parliament to protest the plight of Palestine? I'd talk about this for two seconds down the pub. If a mate was still yelling about it 20 minutes later I'd have a word with him. That's all I'm saying. Now I'm going out to sit at a bar and do some work on my computer. If you respond I'll read it tomorrow think about your response for a minute and then let it go, whatever you say. Because that's sensible.
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Its not his fault bud. He's apparently not 'gulled' to a PC with spellcheck. It also apparently takes doing a dissertation to make him bother to engage his brain even momentarily.
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So...your response-after slating everyone for debating the subject on here in the first place, and then getting involved AGAIN-is to say how you'd talk about this for two seconds down the pub...and yet you've come back, read my reply, and written a second reasonably lengthy response? All of which takes considerably more effort than talking for two seconds. Do you actually realise just how heavily you've done nothing but completely contradict yourself, twice? Ah, wait...you're not gonna reply. Because you're above all this, as proved, right? :-) These talkbacks...man. Anyway, asiandawn aside, an interesting response has been people saying 'fake or not, it's good as it has people talking about it.' I can see why people would say that, but I doubt very much that people saying negative things about your brand is a good thing. Yes, people saying the words 'Coke Zero' to one another would be desirable, but not if it's in the sentence 'Have you seen that bullsh*t Coke Zero ad?' People these days are more aware of the way advertising works (brand values, target demographics, conceptual advertising) and blatant pandering of the kind this ad attempts to carry out alienates people, rather than ingratiating them. For example, in the UK we have the Go Compare ads that are extremely annoying; people hate them. But they get people talking about how annoying the ads are, rather than saying how sh*t Coke are for insulting their intelligence with fakery and blatantly sucking up to their trendy 20-something demographic. One works, the other just makes people think twice about buying Coke Zero. In my opinion, anyway. It's all just a subject I find interesting...(particularly the very creation of Coke Zero itself, as apparently straight men don't buy 'Diet' branded drinks as they see them as aimed at women. But something called 'Zero' they don't have a problem with.)
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I LOVE BOND, but this is horrible, insincere, plastic, corporate and generally rubbish. The films on the other hand are magnificent. Well, most of 'em. I DO understand the historic / economic importance of product placement for Bond's business model, so i'll pretend i didn't see this, and see the film anyway! But yeah: if you're going to make an advert, please don't try and make it look like it's real in any way. it's commercially insidious, and makes a fool out of everyone involved.
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Has nothing to do with how attractive these people are. It's the lawsuit you're setting yourself up for by intentionally dumping oranges in front of someone running on concrete. Isn't an insurance company in the world that'd allow you to do that.
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Oct. 20, 2012, 4:12 p.m. CST
Yeah to the others I know about feeble,just wanted them to look it up.
by Cedric Ford
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good movies are made by good writing. period. Directors bring the story to life and oversee all of the technical aspects involved with that process. So at best you get a look and a feel that is the director's signature, but the best director in the world can't save a weak script. How many times have we heard..."that movie looks/looked AMAZING" ? Well the fact is EVERY blockbuster movie now looks amazing. I'd rather see a shitty movie with horrible cinematography that brings the beef. Casino Royale had beef.
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Oct. 20, 2012, 6:48 p.m. CST
I know its sacrilegious to say this here but the Nolan love is out of hand. Dark Knight Rises was crap!
by prbis
you guys are just too esy to please or content to bury your heads in the sand.
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Keep digging, old boy.
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I wasn't going to click on that, fearing it was yet another "exclusive" re-shuffling of the trailer, but I'm happy I did.
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all of them in shape and "camera friendly". Great idea but come on.
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PLANT.
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Movies are fake.
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It look like fun and everyone was having a good time! I liked it!
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And not in a good way like delicious Cheetos. Movie looks awesome though.
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Oct. 21, 2012, 4:53 p.m. CST
The woman with the dogs and the dropping of the luggage were part of the obstacles, you knobs.
by Nick
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"So...your response-after slating everyone for debating the subject on here in the first place, and then getting involved AGAIN-is to say how you'd talk about this for two seconds down the pub...and yet you've come back, read my reply, and written a second reasonably lengthy response? All of which takes considerably more effort than talking for two seconds. Do you actually realise just how heavily you've done nothing but completely contradict yourself, twice? Ah, wait...you're not gonna reply. Because you're above all this, as proved, right? :-)" 1. We haven't been YELLING AT EACH OTHER!!! for 200 posts. I can't stop you comparing my comments to all the other SHRILL OUTRAGE!!! in the thread but I don't think it holds up. I'm not staggering slightly from a clever zinger I hadn't thought of. Sorry. 2. I think discussing this - the time we spend on line and what we get worked up over - is more worthwhile than obsessing over that viral video. (Which people are still doing.) I'd chat to you about that for half an hour down the pub. 3. I didn't slate everyone here for debating it. I slated the crazy high level of passion and the volume of comments for being waaaaay out of whack with the importance of the clip. That's not the same as saying "you mustn't talk about it". You care too much about what I think, just like you care too much about the clip. I'm interested in what you have to say but I'm not crushing paper cups in my hand while I type this. No flames in my ears or eyes to report. (The irony of me taking five minutes to write this isn't lost on me, so a scathing missive to help me find that irony isn't necessary) Let me ask you a genuine question to make this all worth while: Why do you think we have all this passion for movies and sports teams (I'm guilty of being an NFL fanatic) and celebs... but we find it harder to get interested in stuff that really affects us? I've never understood it and I'm as bad as the next person.
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Oct. 21, 2012, 8:04 p.m. CST
sebastian_cobb, I think they're all saying that you wouldn't have obstacles like that for random members of the public...
by KEVIN_COSTNERS_RECYCLED_PISS
Because they could hurt themselves and then you'd have a lawsuit. Anyway, it's pretty amusing seeing everyone proclaim this as fake because of how these people look. Go to pretty much any European city and you'll see people who look like this. A film crew is most likely to film something like this all day with loads of different people and then cherry pick the best ones for the final edit... it it was real which we've already established it's not since it was filmed in a Belgium train station yet all the instructions and dialogue are in English to make it appear this was actually filmed at an English train station... which it wasn't.
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Oct. 21, 2012, 10:35 p.m. CST
Christian Bale is a great actor, I like him, but he is NOT James Bond
by Jaka
TOTALLY wrong for the part.
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...so he would be as good a choice as anybody. I'd like to see the same director stick around for a series of movies, preferably made fairly close together. I think it would be very beneficial.
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Oct. 23, 2012, 9:12 p.m. CST
THIS IS ALL A PSY-OP!!! The Real Marketing isn't the Fake Commercial! It's ABOUT WHAT YOU DO NEXT!!!
by Johnno
COKE WANTS TO FIND OUT HOW MANY OF YOU ARE JAMES BOND ENOUGH TO INVESTIGATE AND EXPOSE THE AD FOR BEING FAKE OR REAL!!! THEY WANT YOU TO FLY TO BELGIUM FIRST CLASS AND STEALTHILY GO AROUND TALKING TO PEOPLE POLITELY IN THE WASHROOMS AT GUNPOINT, ASK QUESTION, TAKE OUT SECURITY GUARDS, BREAK INTO THE SECURITY OFFICES AND DOWNLOAD THE SECURITY TAPES OF THE SET UP AND ACTORS, THEN ESCAPE IN A DARING CAR CHASE ON THE HIGHWAY, BLOW UP AN AMERICAN EMBASSY IN LIBYA, RETURN TO YOUR FANCY HOTEL, FUCK A BITCH, AND EXPOSE THIS FRAUD ON THE WORLD WIDE NET THROUGH YOUR SECRET YOUTUBE ACCOUNT ALL WHILE DRINKING COCA-COLA!!!! ACCOMPLISH THIS AND YOU GET A FREE TICKET TO SKYFALL!!! THE CLOCK IS TICKING AICN YOU HAVE 3 DAYS!!!
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