Cool News
PACIFIC RIM Will Be Converted 3D

Nordling here.
Even though it killed at Comic-Con this year, few outside of the movie geek contingency know much about PACIFIC RIM. Guillermo del Toro said at the panel that we'd possibly see a trailer this Christmas, and from the response at Comic-Con, it sounds like PACIFIC RIM is going to awe and entertain as well as anything that del Toro's ever done.
But not leaving box office to chance, Warner Brothers has opted to convert PACIFIC RIM to 3D for release next July, according to Variety. Judging from the tone of the article, it seems like this was against del Toro's wishes - at Comic-Con del Toro stated that he didn't want to take away the scale of the monsters with 3D effects - but in the end, Warner Brothers is the one who is paying for the party, and the increase in ticket sales was probably too much for the WB to set aside.
The studio also plans on releasing the movie in 2D, and no matter how it gets released, I'm looking forward to seeing this if I have to watch it through a flipbook. PACIFIC RIM opens next July.
Readers Talkback
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Let the kids and main streamers have their 3D fun, and those of us who know what the director wanted will watch it in 2D.
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I'll be seeing it in 2-D like God intended.
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Nobody likes this post converted 3D shit man! Also, a bigger mistake was not putting that comicon teaser online right after comicon. It kills right now, and you're going to keep it under wraps til Christmas? Stupid move. No one will give a shit by then.
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but I am stoked about the movie!
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Sept. 12, 2012, 2:41 p.m. CST
That late 3d conversion sure saved Clash of The Titans remake didn't it?
by Doctor_Nefario
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I saw Prometheus in 3D the first time, and I missed a good 30% of the detail in the image because of the how dark, blurry, and fucking shit-ass distracting it was. Nevermind the huge-ass fucking glare coming off the glasses, obscuring half my vision for the entire film. It's USELESS. 3D adds NOTHING to the story, and NOTHING to the look. All it does is take AWAY from the film. Shitty, stupid 3D PLEASE GO AWAY already.
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Unless James Cameron is filming with his 3D cameras and the movie is designed specifically for a 3D experience, what is the point? A post 3D conversion is nothing more than a quick grab for cash that doesnt add anything to the movie and I find to be distracting. The same thing goes for IMAX. If the movie's not filmed with IMAX cameras, you're just wasting your money.
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Sept. 12, 2012, 2:44 p.m. CST
Its been a month since Harry has done a DVD column...maybe nordling or one of the other writers should take that column over on a part time basis so it comes out more consistently.
by K-Gin
Actually never heard of this movie...so its a nice surprise. I don't see why people complain about it being in 3D...You can still watch it in 2D can't you?
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How is starting the marketing campaign for a film that opens *in 10 months* at Christmas a stupid move? Do you really think no-one will care by then? Surely, if the delayed advertising around some of the biggest hitters of this year (namely Avengers and Prometheus) has shown us anything, it's that there is no need to stoke fanboy flames from over a year out any more. The wider audience will, as it always has done, better respond to a short lag time between mass exposure and release. Most people don't live and breathe movies. If they hear of a film that piques their interest, you've probably got their attention for 2 weeks, a month tops before they find something else to do, or hear enough about it to assuage that interest. Your man on the street doesn't give a toss about a 2-hour slice of escapism he's not going to get his hands on for almost a year. If he's aware it's out now, or this weekend, and he's had a rough week at work, then he might book.
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Converting a 2D movie to 3D is like converting a black and white movie to color. Del Toro has got to be mad.
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Sept. 12, 2012, 2:51 p.m. CST
Fucking hope the Arclight offers a NON 3D Theater..Dying to see this.
by the Green Gargantua
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Having recently seen Dredd 3D which used it to incredible effect, it definitely has a future as another film making tool when used correctly, though I purposely avoid any of these 3D conversions as they are simply a money grab and have zero to do with the film makers artistic vision.
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Sept. 12, 2012, 2:57 p.m. CST
I hope this gives him the power he needs to make Hellboy 3.
by kidicarus
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I believe Batman has done quite alright for itself despite (cough) only being 2D.
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If its done well, converted 3D can give you things native 3D can't. Unfortunately, smoke effects and stuff like that work better when shot natively.
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Sept. 12, 2012, 3 p.m. CST
Hellboy 3 will be in spanish with subtitles and feature ghosts of children.
by kindofabigdeal
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Sept. 12, 2012, 3:08 p.m. CST
Well, there's one film I'm NOT going to see next year
by Kyle DeMattio
Fuck you very much 3D!!!
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Rather, it's SIMULATED 3D...displayed on a 2D surface. If those Hollywood fucks want to call it 3D, show me a fucking HOLOGRAM, because that's 3-fucking-D.
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... Forced to see it that way, because as much as I loathe to support 3D, it wasn't showing in 2D, and DREDD is a flick that deserves and warrants support. In that case, the 3D was actually used as a tool to accentuate the atmosphere and FX work - because it was PLANNED AND SHOT THAT WAY! Not post-converted as a cash-grab. Haven't 3D sales dropped enough yet? But yeah. Everyone go see Dredd. 90 minutes of awesome action movie-making, without spending on obscene amount of cash, and instead concentrating on, y'know, such outdated uncool things as character, performance, atmosphere and excitement. My first thoughts as the end credits slammed onto the screen were "that was like something John Carpenter would've made in the 80s straight after Escape From New York." And Karl Urban, after his spot-on, ego-less, badass, funny performance now has my permission to play Bond, Batman, Indy, Dirty Harry, the Man With No Name, Han Solo and whoever the fuck he likes, forever.
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Sept. 12, 2012, 3:11 p.m. CST
Waste of time, and probably not a decision on Del Toro's part, anyway
by Turd_Is_Floating_Underneath_The_Gravy
Shoot it in native 3D or go home.
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Sept. 12, 2012, 3:11 p.m. CST
It's become so hard to find 2D showings anymore, that I'll most likely wait till Netfilx to see this movie.
by Mr. Moe
People only pay for 3D because they rarely have a choice anymore.
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I'm not a huge 3-D for the sake of 3-D fan but Prometheus was awesome in 3-D. If nothing else Ridley got that right. Stinks that you had a bad presentation buttnasty.
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Sept. 12, 2012, 3:12 p.m. CST
Also, ticket prices are so stupid now, no one is going to pay the extra to see an unknown film.
by Mr. Moe
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Sept. 12, 2012, 3:16 p.m. CST
Call me a killjoy, but I think that because this is not to my taste, no one else should be able to enjoy it.
by tomandshell
--Marge Simpson
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I still say the best use of it ever was in Herzog's "Cave Of Forgotten Dreams," though.
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Sept. 12, 2012, 3:22 p.m. CST
3D is amazing. They should convert already 3D movies to 3D.
by Proman1984
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I saw no movies in 3D this year. And I don't plan on seeing any next year. Give me good quality IMAX anyday.
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who hate 3D but only have one big screen IMAX theater nearby. They always show 3D on the IMAX and 2D on some tiny also-ran theater.
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. . . there hasn't been a film ONLY offered in 3D, correct?
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For stealing all the imax screens.
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The Dark Knight Rises wasn't in 3D and I thought the total number of 3D movies was going down but as long as the bean counters figure they can add dollars to a ticket, it's here to stay. I really don't see the uproar over post-conversion 3D vs 'the real thing'. It's the same premise that's been around since the 1950s and it's all about as 3D as a pop up book.
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Sept. 12, 2012, 3:38 p.m. CST
Will it be in IMAX? if so then it won't show in 2D IMAX...
by Simpsonian
I've skipped a lot of IMAX movies lately because 3D is the only option...
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Some theaters will squeeze in a few 2D showings by having them share a screen with another movie. Plus the 2D showings always get the small screen, while the 3D will get several large screens.
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I simply cannot read that title without adding "-job" to it. Anyway, mildly interested in seeing the movie in 2D so I'll wait for the trailer. 3D makes me barf, thank you but no.
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...but when I do I prefer to see them in 2D. Keep watching, my friends.
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I've decided that for the most part 3D just detracts from my film-viewing quality. Ruined Captain America for me, but on 2D dvd I loved it.
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Looks like more Transformers inspired shit just like Battleship.
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Watch out for the leg tapping in the next stall when you take a potty break.
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exceptions to my rule can be made, and I want to support this movie.
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I'm certainly going to see it again... if I can find a 2D showing. As effective as the 3D is (probably the best since Avatar - I saw Prometheus in 2D so can't comment on that), it still only serves to take me "out" of the film at times, as I try to focus properly. But certainly - Dredd deserves your money.
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Sept. 12, 2012, 4:04 p.m. CST
I'm waiting for the "3D is the next evolution, like sound and color" argument.
by openthepodbaydoorshal
Sorry. If I have to wear a contraption to enjoy a movie...it's a gimmick.
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I'm in the same FUCK 3D camp so I was going to avoid Dredd on the cinema and just buy the blu. So like freeman, you've sold me...
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Memo to Hollywood: Nobody wants converted 3D. People BARELY want native 3D...converted 3D looks like crap. Don't do it anymore.
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The director is like, "no I do not want this to be 3-D." It gets filmed and then they go back do it anyway, but without it actually being shot with 3-D cameras.
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...is f**king brilliant: beautiful and gory at the same time.
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So why even do a conversion if NOTHING was even staged for 3D. I mean its one thing if from the very start a project knows it is going to be converted in post so you stage shots for the 3D that will be added later but to not even shoot it with 3D in mind? Just dumb on the studios part and they wonder why ticket sales keep falling.
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Real 3D is all good, and saved Amazing Spider-Man from being a complete waste of time.
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Sept. 12, 2012, 4:47 p.m. CST
But it's the same concept whether it's Real3D or converted
by Mugato5150
It's still just two 2D layers one over the other. I really don't see the value in "made for 3D", except there will be more shots of shit intentionally flying at the screen, which is fucking cheesy as hell.
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Sept. 12, 2012, 4:48 p.m. CST
I guess Guillermo Del Toro doesn't have as much clout as Christopher Nolan.
by Mr. Pricklepants
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Yeah we don't actually care what our creator's vision is. We want money. Besides, most casual moviegoers don't know that it's post-converted 3D. They'll just want to see the film that killed at Comic-Con. What's that? Most Comic-Con attendees are particular enough to know and understand the difference? And they ALL heard del Toro say that he didn't want 3D? Are you saying that we're instantly killing the only hype we have right now? Well allow me to retort... Avatar!
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Sept. 12, 2012, 4:52 p.m. CST
I was once present when two men got married.. and this news is gayer than that.
by sam jacksons wig
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Sept. 12, 2012, 4:52 p.m. CST
I was once present when two men got married.. and this news is gayer than that.
by sam jacksons wig
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Sept. 12, 2012, 4:54 p.m. CST
Pacific Rim: One of those rare films that already has the inevitable porno based on it built into the title
by wcolbert
Gross. Gross.
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You won't regret it - hope you enjoy. I think we all know that 3D is the studios' cashcow. Charge us more, and try to stunt piracy at the same time. Actually retrofitting films that were not planned or shot with 3D in mind is a fuck-you to the director, as far as I'm concerned. And as far as providing something at the cinema that we can't see at home - bullshit. If they want people to start coming back to the cinema in droves, here's a few ideas (which I know we've all pointed out before, but still): MAKE IT A PLEASANT EXPERIENCE. I'm sick of paying upwards of £10 just for the ticket, to sit in a cinema and see a badly-presented performance. I've lost count of the amount of times a movie has started almost out of focus... even in the incorrect aspect. And then, even if the movie is presented in crystal-clear clarity, with a decent sound mix, there's the fuckwits on their phones. Texting. Tweeting. Talking. And these days, it isn't just teenagers and kids. It's FAMILIES! Grown parents behaving is ignorantly as their mewling, ill-mannered arsehole kids. Munching fucking nachos and talking about which one hasn't done their homework yet. Have cinema staff in the screening. Warn anyone who's got their iPhone on - beaming up to the ceiling like the fucking BATSIGNAL. If they do it again, they're out. SOUNDPROOF THE THEATRES! I was at a showing of Cabin In The Woods a while back. Major multiplex chain here in the UK. During the quieter moments, what could I hear? THE AVENGERS booming from the theatre next door! Unbelievable. Screw 3D, screw your gimmicks. Make the cinema a pleasurable experience again for movie lovers, and we'll all be back.
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VUE CINEMAS, UK. Your service is shit, your movie presentation is shit, your prices are sky-high, and your respect for your customers is slim-to-none.
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Yeah........ I don't think so. They crank them out or convert them to 3D and I buy tickets to the one that isn't dark, blurry, and a complete waste of my time. They can keep that expensive shit.
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Sept. 12, 2012, 5:08 p.m. CST
Variety: Warners "strong-armed" Del Toro into converting
by TommyGavinsEgo
Like we didn't know. http://www.variety.com/article/VR1118059142.html?cmpid=RSS%7CNews%7CLatestNews
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Sept. 12, 2012, 5:09 p.m. CST
Just what we need: A brilliant film getting fucked in the ass by the Studio Executives!
by Kyle DeMattio
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Sept. 12, 2012, 5:24 p.m. CST
Personally, I don't see what the big screaming deal about 3D is...2D is almost always more enjoyable
by wcolbert
3D for me, with the singular exception of Avatar (the last decent 3D film I went to, and if you don't like it, I don't care, I did - it was an amazing experience on IMAX)....has always been more of a gimmick and a distraction than a boon. Most directors producing films with 3D in mind still don't understand that it's not the 1950's anymore - it's not supposed to be a gimmick where you have some obvious gag - e.g. an axe, bullet, spring, etc, etc, coming at the screen for the sake of it "popping out at ya". Looking at you, Resident Evil. When I see a trailer for a film and in the TRAILER they are whipping an axe AT the screen in an obvious ploy to sell you on the 3D....that automatically loses my interest. Now, if it is done merely as a means of further immersing you in the world of the film, making you physically feel like you are there, the way Avatar did, great. But I just dont see that often (admittedly, I usually opt for the 2D....because 3D, again, is all too often just a gimmick). But as a selling point, regardless of how good the 3D is, I don't see how it makes or breaks a film, so long as they offer a 2D version for those who dont care for the eyesore it typically ends up being. I don't see how 3D is worth an extra $8 when a damned popcorn and soda each cost about that at some places and you could easily spend $80 on an outing with small family. If the 3D works, great. But it should never be the selling point. I dont go to films to see things coming out at me. I go to movies to escape the mundane crap of daily life and enjoy another world and, hopefully, a great story and characters.
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I don't bother with 3D movies so any "creative" effort is wasted in deliberately staging scenes to maximize/emphasize the 3Dness when I watch them in 2D. I often spot those moments where a 3D effect was intended for a scene and it's occasionally laughable. A post-converted flick means that the film was likely shot without camera/staging gimmicks and that works for me.
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I like Del Toro and prefer 2D anyway WB is a money-grubbing company, and became more so when Tine bought them, and becomes more so over time And the latest Batman bored the hell out of me
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Sept. 12, 2012, 5:34 p.m. CST
I want to see a converted 3D, colorized Casablanca will smell-o-vision! Make it work!
by kidicarus
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Sept. 12, 2012, 5:53 p.m. CST
I'll go to see Jurassic Park in 3D...but not because it's 3D by ANY means. Simply becaue I saw it in theaters as a kid...and I want to relive that experience.
by wcolbert
Kind of have a feeling the 3D will ruin it more than anything. But we shall see.
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Hadn't seen it before. Must have missed it between all the Mondo-pimping.
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Sept. 12, 2012, 6:27 p.m. CST
Why do people factor in popcorn, soda, candy, nachos, etc in the price of a movie?
by Mugato5150
Is everyone incapable of sitting in a seat for two hours without shoveling junk food into their holes? I bring a flask of vodka and I'm fine. If you want to talk gimmicky surcharges though, there's nothing lamer than the D-Box. That shit is retarded.
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Pacific Rim will be less visually stunning in converted 3D than it will be in it's 2D counterpart.
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Sept. 12, 2012, 7:42 p.m. CST
Was 3D a factor in del Toro leaving The Hobbit?
by Hardboiled Wonderland
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Sept. 12, 2012, 7:43 p.m. CST
Also... about time we got proper cool movie news!! No more pajama parties and gratuitous self promotions! Woohoo!
by Hardboiled Wonderland
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I usually sneak in some Junior Mints or Reeses Pieces bought at the gas station, and then buy a soda at the concessions stand. Buying a fountain beverage is not that bad of a deal since most theater lets us get free refills. On the way out to the car I just fill up the cup, and if it is late I can always put it in the fridge for the next day. Or it it is a theater farther from home, it is nice to have something to drink for the road. Sometimes I buy popcorn, but it is not an absolute necessity for me when going to the movies. Although, I like to have some popcorn sometimes as it is just a fun part of going to the movies. Just not all the time, as it can be filling and sometimes it can be harsh on the stomach. So a $1.00-2.00 box of candy and a 3-4 dollar soda (really about $1.50-2.00 soda factoring in free refills), makes it not that big of a deal. If we're talking regular admission, or a matinee, then it is not that expensive. Now when you're talking people that absolutely must see every movie in IMAX 3D with nachos, a hot dog, popcorn, the biggest size soda possible, and candy... then yeah, that is getting a bit nuts in terms of spending that much for a single night at the movies. Not unless you count a theater hot dog and popcorn as your dinner!
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I seem to recall seeing recent reports about that. Either way, I know I'll be watching it in 2D.
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Sept. 12, 2012, 8:33 p.m. CST
this is a bad sign. either uts a tired pg13 movie premise of it just sucks
by Creative
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Nothing less will do. C'mon Warners - wise up!
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... Fucking two movies, probably focused with a steady eye on providing a taught and well paced script, literally has became three movies with "pickup shoots" before the damn movie is released...
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...Mika Kim? Asa Akira? And, of course this movie is going to be AMAZING, even though 3D sucks. No gimmicks please. We already see in three dimensions.
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China is less restrictive with allowing American films if they're on Imax and 3d screens.
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Sept. 13, 2012, 3:05 a.m. CST
SNAP POLL! Will delToro be honest in the press tour and say he was "blown away" by the 3D conversion or say the studio made him do it?
by Al
If the guy is smart and knows when to leave artistic integrity at the door when it comes to mucho $ then he'll say he "LOVED IT!" in 3D. And so will Harry.
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Cronos and Devil's Backbone and Pan's Labyrinth are FAR AND AWAY his best movies. Mimic stinks, Blade 2 is just loads of fights and gore with no interesting character or plot, Hellboy is a confused story, badly told, Hellboy 2 is the closest he got but still it's unremarkable compared to those Spanish language moves, which are just TOTAL FRIGGING GOLD! I hate what is happening to his career. A show about giant robots fighting fucking aliens has no goddam interest to anyone with a mental age of 10 of above.
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The whole concept is one bloody migrane inducing, inane affair. Upon viewing "Dredd", from which i had no choice: I had to remove the glasses periodically because of the irritation, and to be honest, you could still watch the movie without them. In time, the whole fascination with this three-dimensional phenomena will wither away like a rotten egg, and we will get back to the way movies should be seen. Studios don't give a toss; as long as there is a nice surplus charge to profit from us movie-goers, then it will continue, unfortunately. As Christopher Nolan uttered: "Movies are three-dimentional anyway". And Guillermo: You left "The Hobbit" for this? Hopefully you can make a quick buck out of it and go and make "At The Mountains Of Madness"...and without the 3-D.
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I saw AVATAR in 3D and wasn't impressed. I even swallowed the Kool Aid and saw TRANSFORMERS: DARK OF THE MOON in 3D because this site said it was a "must see"...but it was all a joke. 3D is a gimmick, and a grossly unnecessary and overpriced one at that. I barely see any films in the theater anymore (only 3 so far this year), and none of those in 3D.
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And I love 3D when done well, but not post converted and not when the director says no.
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If you've only seen 3 films in the theater this year, then Hollywood doesn't care about you and your few $s. They don't care about me either. We are too old and wise and they market to dumb kids who go to the theater every weekend.
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It looke fantastic, as good or better than Avatar!
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fucking whimps.
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Sept. 13, 2012, 9:55 a.m. CST
post conversion promises so much but delivers disappointment so audiences are now cynical re 3d. the greedy studios always kill their cash cow
by borisdoris
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Sept. 13, 2012, 9:56 a.m. CST
if del toro had directed the hobbit this third film shit may never have happened
by borisdoris
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Wasn't it Moriarty who wrote up a scathing but completely true manifesto ran open letter to theater brand and management about why ticket sales were suffering? Didn't we also see one of the Austin theaters bits not that long ago where some idiot teenage girl was all freaking out on twitter/facebook/whatever about getting kicked out of the theater with no refund for text messaging on her phone during the movie? And the management of the theater responded with (paraphrased) "Yes, we kicked you out with no refund just like the sign said we would if you were disturbing others." While it would be nice if the ticket prices and concessions weren't so expensive, they've always been a little steep. The issue is utter lack of concern for watching the movie itself. Talking, texting, rustling with personal bullshit, young children (babies even) taken to movies that go well beyond the 2 hour mark, and the list goes on and on and on. Is it just me or has a lot of industry...not just in the states either...a lot of industry has just let genuine customer service go by the wayside? Not everybody of course. Always gems to be found here or there...but 20 years ago the gem to asshat ratio was MUCH higher whereas now? Now, I can't recall seeing a movie in a theater in years where there wasn't some bullshit from some oblivious asswipe in the audience. Highly psyched to see Pacific Rim tho - would be superb if it kicked off a series of modern giant monster movies. Probably not but still would be sweetness.
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The only thing I want to see in 3D are TTs.
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Sept. 13, 2012, 12:19 p.m. CST
Any filmmaker who thinks 3D would 'take away' from the scale...
by victor laszlo
...has not fully considered the possibilities that Stereo Cinema offers.
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Some films are pretty fun to watch in 3d. Especially in Imax. I saw Avengers and Prometheus this way and they both looked great, and it was a more immersive experience. You guys bitch about the converted 3d so much that I usually avoid it, but the Avengers was converted and it looked fine.
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Sept. 13, 2012, 4:21 p.m. CST
Conversion to 3D is a bad, bad idea. Film it in 3D or forget it....and I'm getting weary of 3D anyway.
by Clio
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Agreed that the 3d in prometheus was top notch, but hate to see when producers step into the creative zone just to rake in more money from 3D showings
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hate to see producers step in and overrule the director's decision to keep the film in 2D
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I loathe this 3D bullshit, but DREDD was amazing and the 3D worked superbly, exactly how it should be. Thanks tommy :) !! Go support DREDD!!
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Do NOT get me wrong. I LOVE native 3D. But conversions... not so much. Cap America wasn't TOO bad. I will probably see this in 2D (a first, no matter how many bad experiences I've had, I've still given conversions a shot) first, then based on the opinions on the conversion, might give it a shot in 3D. Sadly, however, the 2D showings tend to be in the tiny box screens and not the larger ones. Too bad.
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I agree: the 3D in DREDD is really well done.
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Sept. 14, 2012, 9:09 p.m. CST
Assuming my local Odeon gives me the choice, I'll be seeing it 2D
by chronicallydepressedlemming
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Sept. 14, 2012, 9:11 p.m. CST
darth macchio: something to cheer you up...
by chronicallydepressedlemming
http://theoatmeal.com/comics/movie_theater_layout
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