Merrick here...
Per THIS article at ComingSoon...
Kellogg's has launched its tie-in promo for The Amazing Spider-Man and with it comes three clips from the movie that can be found by aiming your smartphone at Peter Parker on the back of specially marked Kellogg's and Keebler products.
Two mini-scenes appear via the embeds below, along with a fast little promo.
--- follow Merrick on Twitter ! ---