Merrick here...
We've touched on this previously before (can't locate the exact link at the moment), but...in the months leading up to the release of CAPTAIN AMERICA: THE FIRST AVENGER...some industry folks were concerned that the picture might not perform as well as desired in many regions outside of the U.S.
THIS piece in THR has some interesting perspective on the matter...
Early on, there was a debate within Paramount and Marvel as to whether having Captain America in the title would be off-putting to international distributors, and so the studio offered an alternative title, The First Avenger.
Only three countries opted for The First Avenger -- Russia, Ukraine and South Korea. Everywhere else, it’s being released as Captain America: The First Avenger.
...and reveals that the film actually performed better overseas than it did here in The States! This isn't necessarily uncommon for a film - but it wasn't particularly expected in the case of CAPTAIN AMERICA.
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