ComicBookMovie is reporting (and SlashFilm has confirmed) that RISE OF THE APES - the forthcoming PLANET OF THE APES origin film which effectively reimagines the beginnings of the PLANET OF THE APES mythos - is undergoing a title adjustment.
Originally entitled CAESAR, a direct reference to Roddy McDowall's ape messiah character seen in 1972's CONQUEST OF THE PLANET OF THE APES and 1973's BATTLE FOR THE PLANET OF THE APES, the picture was subsequently renamed RISE OF THE APES.
Evidently marketing studies found RISE OF THE APES too vague, or not provocative enough, or not marketable enough, or perhaps it just sounded too much like monkey porn for most peoples' tastes. Accordingly, the title of the James Franco, Andy Serkis-starring film will now directly reference the PLANET OF THE APES mythology whose backstory it is reworking. The movie is now called RISE OF THE PLANET OF THE APES.
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