Movie News

Head To Head! Two New Cool THOR Posters!

Published at: April 1, 2011, 8:54 p.m. CST

Nordling here.

Okay, I was probably too harsh on the clip that came out this week.  Absolutely we need more humor in our superhero films.  To paraphrase Spinal Tap, there's a fine line between funny and silly, and without any context it's difficult to see how that scene fits in the larger story.

I will say this, though - I really dig the look of Asgard.  Part weird 1980s rock video, part comic book, Asgard looks amazing.  And so do these Loki and Thor character posters, released today at WonderCon.  Though part of me can hear Elmer Fudd singing, "With my spear and magic helmet!":

These look great to me.  Nordling, out.

Readers Talkback

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  • April 1, 2011, 8:57 p.m. CST

    As a long-time comic geek

    by kermit_the_fraud

    I really am looking forward to this movie. So far, every Marvel Studios film has been able to retain that Marvel flavor, and this looks like it's gonna keep that alive. Avengers, Assemble!

  • April 1, 2011, 8:57 p.m. CST

    FIRST

    by Beaverduck

  • April 1, 2011, 8:57 p.m. CST

    Damn

    by Beaverduck

  • April 1, 2011, 8:59 p.m. CST

    The ACTUAL Spinal Tap quote works even better in this context.

    by ROBRAM89

    "There's a very fine line between stupid and clever."

  • April 1, 2011, 9 p.m. CST

    Not to mention

    by kermit_the_fraud

    it takes just as much energy to remain optimistic as it does to heap on the disdain. But to be honest, I sort of AM looking forward to Captain America a teensy bit more. It just looks a wee bit better to me. Don't know if it's the period atmosphere or what, but I am. It's probably the shield-slinging. I cannot WAIT for the first time I see ol' Cap throw that thing, have it bounce off a few skulls, and then catch it. Then again, I wanna see ol' Thor toss that hammer too.

  • April 1, 2011, 9:01 p.m. CST

    Sorry beaverduck

    by kermit_the_fraud

    you were THIS close. Or....should I call you Perry the Platypus? CURSE YOU PERRY!!

  • May you all burn in hell for your love of Marvel.

  • April 1, 2011, 9:04 p.m. CST

    Too bad it looks like the helmet only does a small cameo.

    by hank henshaw

    Instead of complaining about the taser gun or mentioning "Facebook", I'm a little more disappointed that Thor doesn't seem to wear his winged helmet much in the trailers. Otherwise the movie looks fine, not ground-breaking, but not horrible like some people say.

  • April 1, 2011, 9:07 p.m. CST

    Tanngrisnir and Tanngnjóstr

    by Roger Moon

    As one who worked in an animal shelter for a year, I would rather face a doberman than a chihuahua. Or a toy poodle. Snappy little critters. You are right, anything that size is a rodent. Anything smaller than a Cocker Spaniel is a rodent. Anything bigger than a Springer Spaniel is a horse.

  • April 1, 2011, 9:08 p.m. CST

    I'll give Marvel this, hank henshaw:

    by kermit_the_fraud

    thus far, they have a better track record with the mask thing than the properties sold to other companies (with admittedly only Iron Man thus far as an example). You have to admit, once Tony puts on the armor, he's Iron Man until HE chooses to pop the top. That beats Spider-man, Daredevil, and the X-films (masks? What masks?) combined. It seems like in all the properties sold to other studios they can't WAIT to unmask the heroes.

  • April 1, 2011, 9:09 p.m. CST

    Uhhhhh....bacon aesthitic

    by kermit_the_fraud

    whatchoo talkin' 'bout Willis?

  • April 1, 2011, 9:10 p.m. CST

    I user to collect Thor comics...

    by codecrackx15

    ...and this just is not exciting to me at all. Cap A, Thor, and even Green Lantern are just looking bad to me so far. I don't know... as of right now I'll wait until it hits the DVD.

  • April 1, 2011, 9:11 p.m. CST

    And it seems I can't spell aesthetic.

    by kermit_the_fraud

    Sorry 'bout that. Yip-yip-yip!

  • April 1, 2011, 9:13 p.m. CST

    Just so you know codecrackx15

    by kermit_the_fraud

    I read elsewhere that Warners has been holding off on a new Green Lantern trailer because they wanted to make sure the FX were just so, and that the next trailer will be a bit more epic. That, combined with the admittedly censored set visit stories from a couple of months ago on various sites, has me thinking GL might just be a pleasant surprise.

  • April 1, 2011, 9:14 p.m. CST

    I'm with you Kermit.

    by hank henshaw

    I'm more of a DC guy, but the first Ironman movie is closer to what I'd like superhero movies to be. You forgot to mention the worst offender of "what masks?" movies: Judge Dredd xD

  • April 1, 2011, 9:19 p.m. CST

    Oh hank h.

    by kermit_the_fraud

    I had almost, ALMOST purged Dredd from my memories. It's okay, there's no way you could have known. And you're right....Dredd is NOT Dredd if the helmet comes off. That's like Cyclops without ruby crystal glasses or Hellboy without the right hand of doom.

  • April 1, 2011, 9:20 p.m. CST

    I'm sorry, ruby QUARTZ glasses.

    by kermit_the_fraud

    Gah....maybe I should lay off the booze when I'm getting all geeky. Damn you, sweet lady alcohol....I cannot resist your devious kisses.

  • April 1, 2011, 9:21 p.m. CST

    Is today when we hear April fools....

    by matthooper8

    ...on all the clips, trailers and posters. Show us the real stuff Kenneth.

  • April 1, 2011, 9:25 p.m. CST

    Thor and Captain America

    by skelly

    I loved the Walt Simonson run of Thor when I was a kid and I like the vibe of the second trailer for Thor. While not a big fan of the Captain America comics (DC guy growing up) it is the movie I'm most excited for this summer. Joe Johnston may not have always been given the best scripts or have had his movies left alone by the studios, but they are always fun.

  • April 1, 2011, 9:27 p.m. CST

    Loki and Thor: Ass to Ass

    by iwontwin

    bring some dollas to throw

  • Anyone else pick up on that? Although, I've got a feeling that THOR may end up being much more enjoyable.

  • April 1, 2011, 9:37 p.m. CST

    And the megatron/optimus looked just like the face off posters which

    by DrunkByNoon

    i am sure probably looked like a hundred other posters from the near 100 year history of cinema. That is a horrible complaint dude...

  • April 1, 2011, 9:40 p.m. CST

    It premieres in 3 weeks.

    by Chewtoy

    That's two weeks before it opens in the US. People here can probably keep their prognostications about how it will rule or suck based on the flimsiest of evidence and just wait to hear from people who have seen it at this point.

  • April 1, 2011, 9:54 p.m. CST

    drunkbynoon - Is it?

    by Mr. Nice Gaius

    Yeah, I'll make note of that the next time I actually log a fucking complaint.

  • April 1, 2011, 9:56 p.m. CST

    Freddy vs Jason did it better

    by Lucky13

    But whooo-boy those Thor posters sure are exciting!!!!!!!! Seriously though, who cares? Who gives a shit? This is what constitutes a 'cool' poster here? Fuckin' A, people.

  • April 1, 2011, 10:02 p.m. CST

    sorry mr nice gaius

    by DrunkByNoon

    after rereadin my post i realise i sounded like a prick, didnt mean to, was just making a statement. the reason that template of face to face is used so much is because it is pretty iconic

  • April 1, 2011, 10:04 p.m. CST

    Kermit the Libation

    by Roger Moon

    Drink deeply son, drink until oblivion itself calls you home.

  • April 1, 2011, 10:14 p.m. CST

    drunkbynoon

    by Mr. Nice Gaius

    Understood and no worries. Steady on, sir.

  • April 1, 2011, 10:26 p.m. CST

    Movie looks great, but the Thor helmet is crap

    by ninpobugei

  • April 1, 2011, 10:50 p.m. CST

    Movie looks awful, but the Thor helmet also looks awful.

    by frank

  • April 1, 2011, 11:02 p.m. CST

    kermit_the_fraud

    by Carl XVI Gustaf

    "So far, every Marvel Studios film has been able to retain that Marvel flavor, and this looks like it's gonna keep that alive." Exactly!

  • April 1, 2011, 11:23 p.m. CST

    Branagh is the perfect director

    by Raggles Wimpole

    While I have yet to see this film, and simply judging by the trailers & the source material, I would have to say he's the perfect director to tackle "Thor." He's already admitted to being a huge fan of Thor as a child & he's directed 5 film adaptations of Shakespeare plays and (keep in mind this is coming from someone who never read a ton of comics so I could be wrong here) to me, Thor was always a very Shakespearean comic book. On a side note, and you may not care about this, but the last name of the actor playing Loki is Hiddleston. My last name is Huddleston. I thought that was kind of amusing.

  • April 1, 2011, 11:46 p.m. CST

    Good sir carl xvi gustaf

    by kermit_the_fraud

    In the words of rogue leader of Star Wars: "Almost there......."

  • April 1, 2011, 11:49 p.m. CST

    The quilted arm armor looks idiotic.

    by Dennis_Moore

    SIf the simply must, scale would've looked better. He doesn't need it. Anyhow, I thought symbolically Thor was the weapon, Iron Man the armor, Cap the shield, and Hulk the berserker rage?

  • April 1, 2011, 11:49 p.m. CST

    Again, apologies.

    by kermit_the_fraud

    It seems I should have answered bacon aesthetic instead of good sir carl xvi gustaf. Then again....almost there. Smirnoff....I am your humble derpant.

  • April 1, 2011, 11:50 p.m. CST

    dennis_moore

    by kermit_the_fraud

    I have no lupins. Can I offer you a drink?

  • April 1, 2011, 11:51 p.m. CST

    The suits still look like...

    by codecrackx15

    ...plastic. Oh... that's right, they are. Bummer...

  • April 1, 2011, 11:53 p.m. CST

    Can someone PLEASE photoshop Harry's Head into one of those posters?

    by Darth_Kong

  • April 2, 2011, 12:27 a.m. CST

    That's how you make a poster!

    by D o o d

    Great work!

  • April 2, 2011, 12:37 a.m. CST

    Thor and Cap

    by BERSERKR

    Are two of my fave super heroes, I cannot wait for these two movies, also, only been reading DC for maybe 5 years, GL is easily one of my favorite books.

  • April 2, 2011, 1:43 a.m. CST

    The has got dog shit written all over it.

    by AnalFissure

  • April 2, 2011, 2:01 a.m. CST

    oooh shiny shiny

    by Smack_Teddy

    i feel tired and weary with a lot of blockbuster marketing, but these images do just fine, like them for what they are.

  • April 2, 2011, 3:33 a.m. CST

    Best THOR posters yet

    by BenBraddock

    They have class anyway, the others didn't.

  • April 2, 2011, 4:06 a.m. CST

    GORDON'S ALIVE?!?

    by BiggusDickus

    Sorry, but my camp-o-meter is off the fucking scale with this thing now...

  • April 2, 2011, 4:15 a.m. CST

    I don't get it.

    by Tristan

    Are these guys meant to be actual gods from, like, Nordic heaven? What's with the hocus pocus? Thor does not fit with relatively realistic characters in Hulk and Iron Man, whose worlds are based clearly in hard sc-fi. Hulk was not cursed by an evil witch and Tony Stark did not obtain his suit from Vulcan. (No, that reference is not about Star Trek). Are they going to make Thor an alien or maybe a dude from a parallel universe maybe...? That would gel a bit better.

  • April 2, 2011, 4:31 a.m. CST

    No gravitas with that Loki

    by Marat

    Looks like a stupid 20 year old nerd cosplaying a mighty Norse giant-god. Oh wait. Fuck this film. Maybe I should just start posting "dick in ass" on all Thor threads.

  • April 2, 2011, 4:40 a.m. CST

    why can't both exist ?

    by Phategod100

  • April 2, 2011, 4:44 a.m. CST

    I like the new Loki...

    by Righteous Brother

    that guy's got a mischievous, snide, trickster look about him - may lack gravitas, but I'm hoping he'll do well in the part. I'm not 100% sold on this film, but I'm rooting for it to do well, it's certainly the underdog at the moment. The film that's going to blow everyone away this year is X-Men.

  • April 2, 2011, 4:55 a.m. CST

    You know...

    by catlettuce4

    Movie posters today are almost never cool. They are almost always the same kind of overdone, over-slick Photoshop unimaginative garbage. Not like the original epic paintings and so forth that were popular for these types of films years ago... Star Wars, Raiders and the like, right on down to lower budget B-movies. Now those were cool posters worth being excited over. This stuff? Nah. Where's the awesome painting for Thor depicting the full-on mythological greatness of the Norse god battles and all of that? We saw glimpses in the trailers, why are the posters not promoting that stuff?

  • April 2, 2011, 5:27 a.m. CST

    0 for 2 Nordling

    by 2LeggedFreak

    first you rag on a clip that we had all seen countless times albeit in a shorter form in the trailers--- so its got a bit of humour---fine...still seems okay to me. Then you think these boring shitfest posters are good !!! Fan boys of Thor may think so but what are the general public going to think. Massive fail.

  • April 2, 2011, 5:41 a.m. CST

    catlettuce

    by Tristan

    I guess this trend of individual character potraiture is a cynical marketing technique that has become ubiquitous. The purpose, I guess, is to engage with various characters before you see the movie. It's almost like: "Hey, it's not just Thor in this, there's some other guys too! Just in case you don't like Thor, here's Natalie Portman!" It was done fairly well and, with more flare, for the Dark Knight campaign. Remember Harvey holding up the badge, Joker holding up the card, Batman with the batarang? I remember they marketed Trainspotting like that years ago and it seemed like a really cool idea then. Plus, those Trainspotting posters were fabulous.

  • April 2, 2011, 7:53 a.m. CST

    looks better then TGL poster

    by Phategod100

  • April 2, 2011, 8:07 a.m. CST

    Dunno...

    by ColloquiallyBorn

    From all the movies, including Lee's Hulk, I think this one as the most potential of Failing.. Why go with the full metal helmet that doesn't represent what thor is like in the comics? Why go for the blonde beard that looks like they bleached with really cheap dye... And that accent.. Good lord.. it's bad.. Could 've also gotten an actor with some depth in their voice, 'cause now when he says "You dare threathen me, THor, with so puny a weapon" instead of feeling a threat I actually just see a big blonde surfer dude trying to look mean... I don't know.. he just doesn't scream "I can kick ass!" like a Thor should. Hell I think Vincent D'Onofrio who played "Thor" in Adventures in Babysitting seemed more of a ass kicker ... Hope it doesn't fail, but I don't have high hopes for this one.

  • April 2, 2011, 8:37 a.m. CST

    Re: hank henshaw (SPOILERS)

    by epicac

    The helmet really does only make a cameo. It's more of a ceremonial headdress than anything.

  • April 2, 2011, 9:12 a.m. CST

    Metal up your ass.

    by kiwicanuck

    Yes Iron man is metal, as were the Transformers (posters this is aping), so let's metal Thor up right? Because it looks all wrong. This is just looking worse and worse. If his is awesome I'll eat not only my words, but Harry's first dump of the day.

  • April 2, 2011, 10 a.m. CST

    THOR: THE AGE OF PLASTIC

    by Margot Tenenbaum

    Oh no I can't think of any content for the comment section.

  • April 2, 2011, 10 a.m. CST

    A PLEA TO BLADE RUNNER FANS

    by elsewhere

    all month long io9 is has been hosting a poll for the "Best Science Fiction films of all time" and it's down to Empire Strikes Back vs whichever wins between Serenity and Blade Runner. Serenity is currently winning and has been for the last several weeks against classics like Back to the Future and Terminator. I plea to you Blade Runner fans to get your ass over there and vote for Blade Runner! The Browncoats need to be taken down!

  • April 2, 2011, 10:09 a.m. CST

    A PLEA TO BLADE RUNNER FANS

    by elsewhere

    all month long io9 is has been hosting a poll for the "Best Science Fiction films of all time" and it's down to Empire Strikes Back vs whichever wins between Serenity and Blade Runner. Serenity is currently winning and has been for the last several weeks against classics like Back to the Future and Terminator. I plea to you Blade Runner fans to get your ass over there and vote for Blade Runner! The Browncoats need to be taken down!

  • April 2, 2011, 10:58 a.m. CST

    @elsewhere.

    by hank henshaw

    I'm not a huge fan of Blade Runner, I like it visually and thematically, but it's emotionless... but it worse than Serenity? Serenity potentially winning a vote as "Best Sci-Fi movie ever"? hahaha, those crazy whedonites. Too many of them on the web, can't fight that cult.

  • April 2, 2011, 11:03 a.m. CST

    Now That's a Fucking Awesome Poster....

    by The Chebb

    Better than that Green Lantern shit....

  • April 2, 2011, 11:05 a.m. CST

    Thor's helmet!

    by The Reluctant Austinite

    Thank God they took a picture of it because it doesn't look like he's going to be wearing it much in the movie. The helmet isn't even included in any of the action figures I've seen on store shelves.

  • April 2, 2011, 11:23 a.m. CST

    Thor still looks super silly

    by _Venkman

    super

  • April 2, 2011, 11:57 a.m. CST

    Good poster...

    by GroolDemon

    But did anyone else get the impression that Loki is going to reach out and be like... UH... you got a little something... right there. Indicating an eye gunk, a fuzzball, a hair, or something?

  • But that's not saying much. I really do miss the days of awesome movie posters.

  • April 2, 2011, 3:32 p.m. CST

    Chris Hemsworth in profile

    by ragingfluff

    looks like a lumbering, slightly thick bad guy from the World Wrestling Federation

  • April 2, 2011, 3:33 p.m. CST

    but now i think I know why Branagh cast Hemsworth

    by ragingfluff

    because if you look at his photo on imdb... ..go ahead, I'll wait ....

  • April 2, 2011, 3:36 p.m. CST

    catlettuce

    by ragingfluff

    yes, the Trainspotting posters were awesome (ditto the original Pulp Fiction character posters) ... haven't seen a character poster campaign I've liked since

  • April 2, 2011, 5:14 p.m. CST

    Helmet envy.

    by Yeti

    Not just for gods and heroes.

  • April 2, 2011, 8:31 p.m. CST

    @Nordling

    by Ron Mexico

    Is that from Barber of Seville?

  • April 2, 2011, 8:33 p.m. CST

    these are fucking retarded

    by soma_with_the_paintbox

    this sort of super-minimal tack with no labels only works if you have an ICONIC property with ICONIC imagery. Note to marketing douchebags: ad saturation != instant iconic status, no matter how much money you throw into the furnace. Superman and Batman can pull this shit. Not fucking Thor.

  • April 2, 2011, 10:59 p.m. CST

    GO GO POWER RANGERS!!!

    by deviloki

    For Odin, how come did you spoil this movie???

  • April 2, 2011, 11:30 p.m. CST

    Underwhelming ...

    by thegrayghost

    I really liked the latest Thor trailer, but these posters look uninspired and lazy. Not impressed.

  • April 3, 2011, 12:30 a.m. CST

    Maybe one day, posters for comic films will evoke comics

    by kevred

    Instead of this tired, cliched, everyone-else-is-doing it bullshit. Movie posters all look the same these days, and I'm awfully tired of seeing everything that's coming out from Thor lately being timid, middling, pandering nonsense. After some hair-raising early photos and clips, the last few updates have been garbage. This movie is starting to smell like it's afraid of being Thor. THOR. There's no way to hide from it or apologize for it and make it work. They have to embrace it, without a smirk. Come on, Branagh and company. You're good enough to completely nail this. I hope to heck that you've done it, and we're just getting teased.

  • April 3, 2011, 1:52 a.m. CST

    Bolts on his front deltoids...

    by CodeName

    Aren't they supposed to be separate items from the body armor, but yet it looks obvious that they (the bolts) are bending along the contours? They kinda skimped on the details here a bit. Couldn't they have spent just a few more dollars to make the bolts a separate entity?

  • April 3, 2011, 2:01 a.m. CST

    Aye there teaser character posters... go figure

    by Smack_Teddy

    all this 'Thors afraid to be Thor' sounds a little like 'the lady doth protest too much' to me

  • Seriously- It's like the last 3 years there's been a measurable upswing in the venom around here. What's. Up. With. THAT.<P> Really, is this what movie fandom has come to? Griping about a poster? Really. My god, the shame.

  • April 3, 2011, 8:36 a.m. CST

    When the Norse went all shiny...

    by babblerouser

    ummm...note to hollywood - if you don't have any worthy writers and have succumbed to not only lifting from a comic book but a well known/established mythos...at least invest in a little effort on aligning the look-and-feel of your "product" to the source material. The Norse heros were dirty, crazy, half-cocked lunatics. Too bad they had a chance to have their film's look reflect the berserkers of old --- instead it looks like they went all lazy on us and asked magneto for character design.

  • It's "The Mighty Thor," not "The Mediocre Thor." Just sayin'.

  • April 3, 2011, 4:27 p.m. CST

    Johnny Weir as Loki?

    by gambit7025

    dude seriously looks like Johnny Weir in the trailers.

  • April 3, 2011, 5:31 p.m. CST

    I get the feeling Branagh isn't taking THOR very seriously...

    by BurnHollywood

    Good.

  • April 4, 2011, 1:34 a.m. CST

    Yea screw taking it serously we want shitty movies

    by chien_sale

    This is like Chud-like reverse talkbacking that's worse than anything in Cinema discussion. Remember the best camp movies of the past were not meant to be camp. They just ended up that way. While mediocre freaks like Stephen Sommers and those that have hired him on GI Joes are making bad movies and stupid artistic choice on purpose. I think some fanboys want movies to be shitty and camp to protect themselves. Because nerds are essentialy pussies.

  • April 4, 2011, 1:35 a.m. CST

    This movie needed the Branagh of Henry V

    by chien_sale

    Just taken up a notch into Excalibur territory with modern FX.

  • April 4, 2011, 1:37 a.m. CST

    Now I know what the Thor movie reminds me of:

    by chien_sale

    David Lynch's Dune.

  • April 4, 2011, 2:20 a.m. CST

    scene at the end of trailers...

    by Tim

    ok ok ok who wants to know what it is? oh yeah you do

  • April 4, 2011, 2:21 a.m. CST

    credits, i mean the credits..

    by Tim

    damn i suck

  • April 4, 2011, 11:21 a.m. CST

    Trailer was kinda gay...so are these posters, lol.

    by Kyle

    If they ditch that obnoxious "comic relief" bitch they partnered Thor up with it might be good. "He said his name was um...Thor?" "You know for a crazy homeless person, he's pretty cut..."How did you get inside that cloud, also how can you eat an entire box of poptarts?" "This is goin' on facebook! Smile!" I haven't read many Thor comics, but from what i've seen of Thor, he'd just flick that bitch outta the way like a fly and proceed on his way to being Thorish; which essentially is just telling people how great he is, how puny they are, Asgard this, Asgard that, and then smashing and electricuting shit with his hammer...I hope the Captain America movie is better. I want to see that, i've held back on watching trailers so I don't get deterred from seeing it because they have Cap surfin' the web on his Android Phone on the battlefield during WWII. The pictures i've seen of Cap, and Red Skull are prodigious though.

  • April 4, 2011, 7:30 p.m. CST

    So Marvel, what's your big idea after Avengers?

    by EastcoastAvenger

    We are well aware of Thor and Cap'n A and Avengers. Ol' Patrick Demsey wants you to roll him out as Doc Strange.... How are you planning on keeping our interest peaked? The cosmic cube is said to be of some relevance in Captain America. Will you expand the movieverse further into the cosmos? Just very interested to get a glimpse into the mind of Marvel on these things.