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Jay Boosters Strike Back Using New ‘I’M WITH LENO’ Campaign!!

Published at:  Apr 14, 2010 3:23:31 PM CDT




I am – Hercules!!

Find more on the Leno campaign here.


The Fox network, which launched in 1986 with the late-night “Joan Rivers Show” and held on to the right to program the 11 p.m. hour for almost two decades, apparently surrendered that right to its affiliates sometime within the last five years – and that’s what sank Fox’s quest to bring Conan O’Brien to the network.

That’s the story Michael Schneider is reporting in Variety:

Some Fox execs, unaware that they no longer had the ability to take back 11 p.m., were optimistic that an O'Brien deal might happen -- until they realized an O'Brien show would have to be cleared market-by-market.


Quite the blunder on Fox’s part I say, especially with all the talk now of how O’Brien’s new TBS show is expected to bolster Time Warner’s bottom line.

Find all of Variety’s story on the matter here.


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    Readers Talkback

  • Apr 14, 2010 3:25:11 PM CDT

    FIRST

    by hotdogvndr

  • Apr 14, 2010 3:25:34 PM CDT

    no subject

    by hotdogvndr

    Hooray for me!

    Reply to Talkback

  • Apr 14, 2010 3:29:38 PM CDT

    Ironic or stupid

    by shutupfanboy

    Fox loses Conan to local station rights. The same company that hates the federal government well as long as its a Democrat in charge.

    Reply to Talkback

  • Apr 14, 2010 3:35:50 PM CDT

    Broadcast TV is dead! Fox, NBC!

    by beericecream

    Pack it in motherfucks! It's all cable & internet streaming in the future.

    Reply to Talkback

  • Apr 14, 2010 3:40:36 PM CDT

    FCC needs to loosen up standards for network to compete

    by rsanta74

  • Apr 14, 2010 3:40:52 PM CDT

    I miss Johnny.

    by lochkray

    And Arsinio. Whoop, whoop, whoop.

    Reply to Talkback

  • Apr 14, 2010 3:45:32 PM CDT

    just don't understand cable vs. network....

    by whiskey_dick

    ...in this case. I know the cable audience is smaller than the broadcast network audience in absolute terms, but does that really matter for Conan's show on TBS? As this little article illustrates, there's an age issue at play here in the late-night viewership demographics. Isn't it safe to assume the vast, vast, vast majority of Conan's audience (young/'intellectual') already have cable and were already choosing to watch him over Stewart, Colbert, Adult Swim, etc?

    Reply to Talkback

  • Apr 14, 2010 4:15:34 PM CDT

    Those pictures....

    by jobacca

    Are IMMEDIATELY what I thought of when the headline said TEAM LENO. No one under the age of 110 gives a damn about Leno....fuck NBC

    Reply to Talkback

  • Apr 14, 2010 4:38:25 PM CDT

    Networks are too big to fail

    by ltgalloway

    I suggest a federal bailout

    Reply to Talkback

  • Apr 14, 2010 4:49:56 PM CDT

    tv exodus

    by bobbyj222

    theres an interesting article on yahoo talking about people cutting the cord from tv and cable and moving just to internet and hulu for there tv.it wasnt a huge amount like 800,000 some 1% of tv viewers but that number is getting bigger and bigger

    Reply to Talkback

  • Apr 14, 2010 4:54:16 PM CDT

    Jay dips Dorritos into yeast infections and munches away.

    by azultool

    The old TV watching paradigm is dead, and has been for awhile. Today's audiences aren't impressed by the network's imaginary clout. The ever-dwindling network viewership numbers prove that.

    Reply to Talkback

  • Apr 14, 2010 5:02:37 PM CDT

    Leno Still Beats Letterman

    by outsidechance

    Both in total viewship and 18 to 49 demographic: http://tinyurl.com/y3dnfj5 I, personally, think they both suck.

    Reply to Talkback

  • Apr 14, 2010 5:07:01 PM CDT

    If not for sports you don't need cable

    by adelai niska

    get an HD antenna and use online services and you can get any show and local news. All you miss is sports, which I cannot part with.

    Reply to Talkback

  • Apr 14, 2010 5:07:58 PM CDT

    Team Leno =

    by digitalbeachwar

    Team Queef

    Reply to Talkback

  • Apr 14, 2010 5:22:44 PM CDT

    Is TNT or whatever on HULU?

    by quin the eskimo

    Answer damn it.

    Reply to Talkback

  • He could be on fucking PBS for all I care, as long as it's simulcast up in Canada I'm happy. But we don't get TBS. We get Peachtree TV. Fox would have aired up here because we actually get Fox. Thanks, affiliates. But, still, I'm sure a Canadian broadcaster will pick the show up sometime.

    Reply to Talkback

  • Apr 14, 2010 5:53:15 PM CDT

    Tall_boy ...

    by champvinyl

    The internets will save us.

    or at some point between now and the fall "peachtree tv" (what a stupid fucking name), will decide to scrap the third airing of Breakin' 2: electric boogaloo, or whatever shit movie they're playing that day and put on late night programming.

    Reply to Talkback

  • Apr 14, 2010 6:03:00 PM CDT

    I heard Conan passed up PBS to go to TBS.

    by mike_d

    true story. Gary Coleman (from "Late night with Gary Coleman" on PBS) approached him to ask him to be part of a great comedy line-up.

    Reply to Talkback

  • Apr 14, 2010 6:11:00 PM CDT

    Hopefully Conan will boost TBS ratings up to 0.1!!!

    by flandersbum

    Huge improvement over the latin guy....whatshisname there.

    Reply to Talkback

  • Apr 14, 2010 6:24:16 PM CDT

    I agree Brodcast tv is dying...

    by monsterkilledthepilot

    ...Now that LOST is concluding and Conan is gone. And Letterman is on his way out soon.

    Reply to Talkback

  • Apr 14, 2010 7:01:46 PM CDT

    No, TNT is not on HULU... sux huh?

    by mistergreen

    I think hulu is owned by the mega media company that owns NBC.

    Reply to Talkback

  • Apr 14, 2010 7:11:01 PM CDT

    TNT does stream on their own site though

    by bass ackwards

    That's how I watched Men of a Certain Age. Video quality is crap though.

    Reply to Talkback

  • Apr 14, 2010 7:15:06 PM CDT

    rsanta74: FCC does loosen standards in late night

    by nem_wan

    Legally, broadcast TV, during the First Amendment "safe harbor" hours of 10 p.m. to 6 p.m., can do anything cable can do: profanity, nudity, anything that's not obscene (no porn). It doesn't happen for commercial reasons. A lot of advertisers would be skittish, and more importantly a lot of smaller-town affiliates wouldn't stand for it. As a result, late night on broadcast is only very slightly more risque than prime time.

    Reply to Talkback

  • Apr 14, 2010 7:15:13 PM CDT

    RE: OutsideChance

    by vitaminz

    If Leno is still beating Letterman in 18-49 AND overall audience, how pointless and irrelevant does that make Letterman?

    Reply to Talkback

  • Apr 14, 2010 7:27:53 PM CDT

    VitaminZ

    by outsidechance

    Letterman is like the current Simpsons or Sting post-Police: once an innovator, now a past its prime shell of its former glory.

    Reply to Talkback

  • Apr 14, 2010 7:41:56 PM CDT

    VitaminZ: Does Coke make Pepsi irrelevant?

    by nem_wan

    Letterman is a successful alternative for people who enjoy the ritual of the couch-desk-band late-night show, but can't stand Leno. And vice versa. Letterman at least retains the potential to be brilliant and his fans are willing to sit through a lot of forgettable shows to be there when he gets inspired. Watching Leno, there is no such hope: he's very consistent, so if you do or don't like what you see one night, it's probably not going to change.

    Reply to Talkback

  • Apr 14, 2010 7:44:28 PM CDT

    Vitamin Z

    by lochkray

    I thought Desert Rose was okay.

    Reply to Talkback

  • Apr 14, 2010 7:47:45 PM CDT

    Poor Dave. He just can't beat that motherfucker.

    by azultool

  • Apr 14, 2010 8:04:50 PM CDT

    Leno is like an old whore...

    by zodnotgod

    If he sticks around like enough, people will just accept him...
    I don't know who these unfunny people are who like this fucking prick, but they are plentiful unfortunately.

    Reply to Talkback

  • Apr 14, 2010 8:22:26 PM CDT

    Mr. Niska

    by mikethespike

    Really... local news? You could care? Need to stay up-to-date on all the house fires and Doppler 3000 radars?

    Reply to Talkback

  • Apr 14, 2010 9:22:37 PM CDT

    I'm with Taft!

    by smackfu

  • Apr 14, 2010 9:22:39 PM CDT

    I'm with Taft!

    by smackfu

  • Apr 14, 2010 9:24:15 PM CDT

    Letterman hasn't been funny since they used to make fun of

    by supermarch

  • Apr 14, 2010 9:25:00 PM CDT

    over Letterman's spot

    by supermarch

  • Apr 14, 2010 9:38:39 PM CDT

    You're talking about Sirajul and Mujibur

    by bumlove

  • Apr 14, 2010 10:09:59 PM CDT

    he jumped the shark

    by jaredp

    when he had sarah palin do stand-up

    Reply to Talkback

  • Apr 15, 2010 12:28:51 AM CDT

    The ironic part is that Herc's attempt at humor

    by slder78

    Is essentially as predictable and "safe" as the guy he's bashing. Leno caters to old people! Ohhhh BURN! And if I'm not mistaken Leno actually carries the 18-49 demo so the joke doesn't really work.

    Reply to Talkback

  • Apr 15, 2010 2:35:28 AM CDT

    FUCK YOU LENO

    by sithmenace

    You're not funny. Go away.

    Reply to Talkback

  • Apr 15, 2010 5:18:03 AM CDT

    Leno caters to old people??? NO WAY!!!!

    by flandersbum

    That is some cutting edge comedy alright.

    Reply to Talkback

  • Apr 15, 2010 5:28:49 AM CDT

    It's like Tea Baggers

    by gotilk

    But with numbers.

    Reply to Talkback

  • Apr 15, 2010 5:29:42 AM CDT

    and

    by gotilk

    less news coverage

    Reply to Talkback

  • Apr 15, 2010 7:51:52 PM CDT

    i will never watch Leno again

    by count-graham

    thats just how i roll, boyz.

    Reply to Talkback

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