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Burning Daylight!!
Tonnage Talks As the SAVE VERONICA MARS Campaign Hits Its Final Deadlines!!

Published at: June 11, 2007, 4:10 p.m. CST

I am – Hercules!!
Confirming what we already knew, from an Associated Press story that hit the wires Friday:
The [CW], [Kristen Bell] said, has until June 15 to tell the [“Veronica Mars”] producers whether it might be brought back as a midseason replacement. CW spokesman Jeff Tobler confirmed the June 15 deadline.
Other websites, blogs and outlets have taken notice: FILM.COM: Veronica Mars Fans Plan to Blanket CW in Marshmallows to Save Series THE NEW YORK POST: VERONICA FANS GET SWEET IDEA USA TODAY: Veronica Mars fans aren't giving up on trying to save the show BUDDY TV: Saving Veronica Mars - There is Still Time! CINEMABLEND: Fans Attempt To Save Veronica Mars MOVIEHOLE: Help save Veronica Mars!
Fan Deadline Monday, June 11. Because Monday 3 p.m. is the deadline to contribute to the Save Veronica Mars fund, the campaign hit some sort of fever pitch over the weekend, garnering half a ton of Mars Bars, Snickers and marshmallows. (Organizers bought out every Mars Bar in the U.S. within hours, and are reportedly close to exhausting available marshmallow supplies. My suggestion would be to add graham crackers so CW execs can create massive s'mores.) If you want to help push that shipment to a full ton for delivery Friday, you can still add to the load (via contributions to the fast-swelling Mars Bars Campaign pool) until 3 p.m. via this site. (By the way, I sure hope the organizers get the CW address right; I think I’ve seen three different Burbank addresses for CW programming head Dawn Ostroff over the last two years, and I’d hate to see that truck leave its contents at an abandoned building or with the wrong receptionist.) Fan Deadline Tuesday, June 12. The post-Mars Bars plan is for as many “Veronica Mars” fans as possible to buy (for $1.99) “The Bitch Is Back” from iTunes. NOT the Elton John song, mind you, but rather Veronica’s gripping and heartbreaking third-season finale (the one that brought down Logan Echols’ fists on a mobster’s kid, and brought back Jake Kane, Duncan and Lilly’s sinister software billionaire pa). Tuesday, June 12, was chosen as “Bitch Download Day," in part, because Tuesday is the day The CW aired “Veronica.” The goal is to make “The Bitch Is Back” Tuesday’s biggest iTunes download and demonstrate with real money that “Veronica’s” fan base may not be broad, but it is very very very deep. So deep that a lot of fans might even be willing to pay up front for new episodes. If the CW doesn’t pay much attention, parent company Warner Bros., which presumably gets those iTunes download residuals, might. So might DirecTV, which is about to begin transmitting new daily episodes of the supernatural soap opera “Passions.” (Starting this fall, DirecTV’s 101 channel will be the only way viewers can see “Passions.” The idea, one assumes, is to get hardcore "Passions" fans to ditch cable and the Dish Network. Maybe Time Warner Cable might be willing to fight back with fresh "Veronica"?)





NEW DVDS FOR $5.49 OR LESS!!! Warner’s Insano Movie Sale!!
Neptune Noir: Unauthorized Investigations Into Veronica Mars

Readers Talkback

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  • June 11, 2007, 2:09 a.m. CST

    Hey! Fresh talkback..

    by paulrichard

    ...yet to be soiled by super deluxe trolls Apostle and Anchorite. What's up with those guys anyway?

  • June 11, 2007, 2:14 a.m. CST

    Apostle and Anchorite are doing a piss poor job,

    by darthuser

    if you were to ask me. Since they started pissing and moaning, CBS renewed Jericho and Veronica Mars fans have shipped an ungodly amount of candy.

  • June 11, 2007, 2:25 a.m. CST

    its over Herc....

    by tristeele

    sorry to say. Two shows coming back from the dead in one season has got to be impossible. I would love to see more VM but I just don't see the passion for the show like Jericho had .

  • June 11, 2007, 2:34 a.m. CST

    A little scatterbrained...

    by Kevin Bosch

    ...don't get me wrong, I'm behind this and hopes it works, but it seems somewhat inconsistent. A ton of Mars bars would've made it very clear, but mixing in the snicker and now marshmallows makes it seem disorganized. How about push pins, and dominos, and flip-flops. Hopefully it'll still make an impact. And the iTunes mass purchase seems like a good idea.

  • June 11, 2007, 2:43 a.m. CST

    E! Save My Show Campaign Doesn't Lie...

    by Darth Fabulous

    How can VM kill in that poll every year and not come back, especially when it kicked Jericho's ass? I bought my Mars bars 24-pack, signed the petition and am downloading "The Bitch Is Back" off iTunes...let's all do our part and get this thing done!

  • June 11, 2007, 2:49 a.m. CST

    It doesnt have the passion of Jericho because

    by optimus122

    The show has been on the brink of being cancelled for 2 seasons now and the ratings have stunk from the beginning. Why have they stunk? A few reasons , 1 of which being EVERY show on that network has poor ratings. Another reason is House and other competition on the other major networks. Another is the old you need to see it from the beginning BS that most series demand from the viewers. Anyway the marshmallows and snicker bars do fit in with the series. I will be buying that episode tomorrow.

  • June 11, 2007, 3:08 a.m. CST

    It'd be nice if ...

    by Shan

    ... they at least made 1 or 2 tv movies to tie up some loose ends, namely the election, the Fitzpatricks and so on.

  • June 11, 2007, 3:22 a.m. CST

    it ain't over until 15 June

    by newc0253

    ah, trolls. It's so cute the way you won't shut up and go away. All you're doing is boosting this talkback's numbers and gaining more attention.

  • June 11, 2007, 3:24 a.m. CST

    The best way...

    by Scramble Network

    to fix the whole 'You need to see it from the beginning' problem is simple. From when The CW renews it, to the start date of Season 4, they should make every episode available to stream via their web site. And they should make it an embeddable player (with ads) so that people can put them on their blogs, myspace pages, emails, wherever. THAT would give the hardcore fans an amazing way to spread the word about the show.

  • June 11, 2007, 3:29 a.m. CST

    And I don't know...

    by Scramble Network

    Why anyone would move on to acceptance until after the 15th? After all, both Kristen Bell and Dawn Ostroff are STILL talking about that date as the time for the final decision. And I really don't know that VM fans don't have the same passion as Jericho fans. I mean, you're looking at something like $7000 raised in four 4 days, and half that time was the weekend! And that's not counting the money spent on the Hollywood Reporter ad, or the money that will be spent on iTunes. If this had started a few weeks earlier, the amounts wouldn've been unbelieveable. Jericho's campaign (which was amazing),occured over a longer period of time, so its just not comparable.

  • June 11, 2007, 4:07 a.m. CST

    I agree

    by optimus122

    The problem though with this campaign as compared to the jericho campaign is the website activity is 1/5000th of what CBS had on its website. Also for some reason the press isn't nearly as interested in this as they were for Jericho. I think its just because everyone thinks that the show was lucky to have a 3rd season with the ratings it always had so thinking they will change their already made up minds about a 4th season is just out of the question. Still at least there is still a shot so I will be buying that episode tomorrow like all the other fans.

  • June 11, 2007, 4:27 a.m. CST

    Got my $1.99 Ready

    by topaz4206

    And i hate itunes!

  • June 11, 2007, 5:12 a.m. CST

    I would rather buy from

    by optimus122

    XBOX live as I hate itunes too but wtf..

  • June 11, 2007, 7:29 a.m. CST

    Xbox Live, NetFlix, ETC

    by The Pelti

    The Xbox live comment is good. If you have Itunes, buy it on itunes. Buy it on xbox live. Everybody move veronica mars season 1 and 2 to the top of your netflix, blockbuster, etc, queues and return the movies you have out. If you or anyone you know still doesn't have those dvds, buy them this week. hell, buy the soundtrack on itunes or amazon. Anything that will track its popularity.

  • June 11, 2007, 7:49 a.m. CST

    admirable

    by stvnhthr

    VM was not my cup of tea, but the fan's devoiton is admirable. I hope it works for you guys.

  • June 11, 2007, 8:30 a.m. CST

    "Even Herc has picked up on my idea..."

    by newc0253

    yes, anchorite, you're the very first person in the whole history of the internets to think of the idea of direct subscription as a way to support tv shows. the first person ever! for the record, i invented cornflakes.

  • June 11, 2007, 9:24 a.m. CST

    RE: invented cornflakes

    by RokurGepta

    John Harvey Kellog... the inventor of cornflakes, was a Seventh-Day Adventist, and i think later in life was proved to be a stark raving lunatic

  • June 11, 2007, 9:34 a.m. CST

    John Harvey Kellog a "stark raving lunatic"

    by newc0253

    indeed, given his mental state, how can we believe his claim to have invented cornflakes?

  • June 11, 2007, 9:43 a.m. CST

    maybe...

    by RokurGepta

    David Koresh invented cornflakes?

  • June 11, 2007, 9:52 a.m. CST

    I sent a Milky Way bar

    by RokurGepta

    I figured Mars....Neptune....Milky Way

  • June 11, 2007, 10:06 a.m. CST

    if this show gets renewed...

    by bowtiehoon

    Mars should become a major sponsor or something...they're making a lot of money from veronica mars fans LOL

  • June 11, 2007, 10:30 a.m. CST

    Was it over when the Germans bombed Pearl Harbor?

    by Peter Venkman

    NO! NOTHING IS OVER TILL WE SAY IT'S OVER!

  • June 11, 2007, 11:10 a.m. CST

    I'll buy and pass the word to my friends and family

    by the_pissboy1

    Sending an email right now...

  • June 11, 2007, 11:17 a.m. CST

    Firefly, Arrested Development, Freaks n Geeks...

    by the_pissboy1

    They all might have survived or even exist today if a pre-pay policy really could be pushed into the mainstream. I'm not pushing for the model to become standard but for shows that obviously appeal to only a small and most likely loyal/financially solvent segment, this could be something that could allow producers/creators to keep shows going long after networks abandon the series. Would I pay yearly for Arrested Development? I kept buying the DVD sets for myself and others! Firefly? Same. Freaks n Geeks? Yep. And of course VM - VM has cost me a bundle. I pushed that show on every friend and in turn they have lured others into it - I feel like a damn dealer. I've probably blown $300 over the course of the past two years on VM alone. I'll buy more than one copy of the bitch is back tomorrow too.

  • June 11, 2007, 11:18 a.m. CST

    The Geman's Bombed Pearl Harbour?

    by rosasaks

    It's amazing how I learn something new about history every day on this website...

  • June 11, 2007, 11:23 a.m. CST

    M&M/Mars gets the message:

    by mraig

    And they have agreed *not* to cancel the Mars Bar, or the Snickers bar. <P> Hey, remember when Enterprise got cancelled and people were seriously talking about the fans themselves raising the money to finance the new season? As I recall, one guy donated something like a million dollars to the cause. <P> All I'm saying is, I was disappointed by half of the Enterprise episodes that I got to watch for free. Imagine how disappointing it would be to pay a million dollars and then sit down and watch "A Night in Sickbay".

  • June 11, 2007, 11:29 a.m. CST

    Save The Sopranos....

    by rosasaks

    Send David Chase more reels of film.

  • June 11, 2007, 11:42 a.m. CST

    I'LL BUY FROM ITUNES TOMORROW

    by Captain Vidal

    and pass the word on to more people. already bought mars bars and had it sent last week....we need more!!!!!!!

  • June 11, 2007, 11:45 a.m. CST

    So anyway I headed over to IMDb...

    by Alonzo Mosely

    As I am bored and I was trying to see if Anchorite was listed as he has said he was in Road to Wellville and Bugsy Malone, so I thought I'd see if I could find someone with a listing for both... Yeah extras are not normally listed, but as I said I am bored...<p> Then I found this - http://tinyurl.com/25hsjb - check it out, it is a slice of genius...

  • June 11, 2007, 12:06 p.m. CST

    of course the geman's bombed pearl harbor.

    by frankenfickle

    who were you thinking--the jeponise's?

  • June 11, 2007, 12:37 p.m. CST

    someone donated a million bucks to save Enterprise?

    by newc0253

    really? what did they do with the cash? For that kinda money, i'd at least expect to take Jolene Blalock out to dinner.

  • June 11, 2007, 1:06 p.m. CST

    Somebody didn't get the Germans/Pearl Harbor ref?

    by Richard Cranium

    Please tell me you're kidding.

  • June 11, 2007, 1:18 p.m. CST

    Wait...no, "FIRST!!!" nonsense?!?

    by Ellipsian

    Man, I'm lovin' us "Veronica" fans more and more! Thanks for resisting, paulrichard!

  • June 11, 2007, 1:20 p.m. CST

    Germans Pearl

    by Rich6896

    My goodness. Please do yourself a favor. Rent Animal House.

  • June 11, 2007, 2:13 p.m. CST

    Subscription TV

    by Scramble Network

    Has been talked about for years, but never proven feasible. The production values are just too high. Enterprise is the most prominent example, they raised millions with some huge donations, but didn't scratch the surface of what was needed. The differential between how many people watch a show on TV to how many people would pay to order it is HUGE. It just wouldn't raise enough money to actually produce the show. The only I could see something like this work, is if networks would let fans know what the gap number is-- that is, the differential between what the show is earning through its various revenue schemes and what it "Needs" to make to continue. But I don't see networks giving that number up, and I don't see big enough numbers of fans mobilizing even for something like that.

  • June 11, 2007, 2:16 p.m. CST

    What a waste of money!

    by jojo-pimp

    this is really beyond gay! for a chic show!

  • June 11, 2007, 2:19 p.m. CST

    More than that...

    by Scramble Network

    The campaign's raised a lot more than $2500... that number was from early Saturday. Also, it doesn't include Amazon, which is around $4000, the Hollywood Reporter effort, which was around $2000, and whatever gets spent on iTunes tomorrow... most of that all in one week.

  • June 11, 2007, 2:21 p.m. CST

    Too bad iTunes hates Europeans

    by Oasx

    Atleast they wont sell video content to us, or else i would have purchased the episode

  • June 11, 2007, 2:31 p.m. CST

    JoJo...VM's Fans Are Mostly Dudes...

    by Darth Fabulous

    Which is why Dawn O. screwed up by teaming it with GG on "Aerie Tuesdays"...

  • June 11, 2007, 2:44 p.m. CST

    The shipment

    by Scramble Network

    Does arrive on the 14th. As for awareness, its slowly building. AICN, USA TOday Pop Candy, Zap2It, TV Squad, all wrote it up yesterday or this morning. The major blogs are on it today, look for major press before Thursday. And really, MOST Jericho press came AFTER the show got renewed. Back when JERICHO was in the midst of their campaign, I saw people telling them how stupid it was, what a waste of money it was, etc. Virtually the same things being said about VM fans now. Now that the Jericho thing worked, all people talk about is how well done it was. Wierd. Look, there's an economy of scale here. The CW is not CBS. The audiences sizes are smaller, and so are the respective shows of fan support. I just wonder what these people will say if this works? Everyone involved knows its a long shot. For most people, its a couple bucks and 5 minutes of their time. Definitely worth taking a chance if it saves rhe show.

  • June 11, 2007, 3:06 p.m. CST

    officially? cancelled

    by mollyunravel

    ausiello at tvguide.com is reporting that it's "officially dead" with confirmation from rob thomas: http://tinyurl.com/2j2v2q

  • June 11, 2007, 3:08 p.m. CST

    Dead, dead, deadski... dont bother with iTunes or candy

    by ShiftyEyedDog2

    i came here to report the same tv guide article. guess if thomas says its so, its so. too bad they didnt get a hold of that info a few days earlier. their fans have just wasted literally thousands of dollars. at least now we wont waste our money on iTunes tomorrow!<br><br>so long, veronica *sniffle*

  • June 11, 2007, 3:17 p.m. CST

    not exactly wasted...

    by mollyunravel

    maybe the mars bars and marshamllows weren't in time to save the show, but it'll still show the network what the fans are capable of and willing to do. and dealing with the product will be a hassle for them and i think that's worth the 8.50 i spent on candy.

  • June 11, 2007, 3:21 p.m. CST

    oh, btw...

    by mollyunravel

    as i posted over on ausiello's blog - i can't wait to see what rob thomas does next. i really hope he can keep some of the cast and crew together kind of like judd apatow and seth rogen have done since freaks and geeks. i think that the cast of veronica mars has great chemistry and i could see them working together again on various shows and/or movies.

  • June 11, 2007, 3:46 p.m. CST

    we should've sent Semen to HBO for Deadwood

    by troutpencil

    Cocksuckers should've united for that one. It's a much more noble cause than Veronica fucking Mars, with its Kristin Cavallari cameos and nonstop vomit inducing cuteseyness. In a world where that garbage (potentially) is resurrected while Deadwood perishes, I find myself a lost soul completely bankrupt of hope for the world.

  • June 11, 2007, 3:48 p.m. CST

    Cry me a river, troutpencil.

    by Novaman5000

    You at least get two films to wrap things up.

  • June 11, 2007, 4:37 p.m. CST

    Who cares

    by Knightsong

    If Firefly couldn't get renewed no other show deserves a 2nd chance.